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2 weeks ago | 
beautymatter.com | Sophie Pitt
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3 weeks ago | 
beautymatter.com | Sophie Pitt
Premium Content Want to access this content and more just like it? Create a membership profile and access the most current beauty intelligence, news updates and added membership benefits. Already have an account? Login
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3 weeks ago | 
beautymatter.com | Sophie Pitt
Roblox has paved the way for a new standard of beauty marketing. An average of 97.8 million users a day visit the platform to play, discover, and create, providing endless opportunities for beauty brands to connect with its predominantly Gen Z user base, of which 57% report discovering new brands while immersing themselves in gaming. From e.l.f to Sol de Janeiro, Fenty to Fine’ry, it's rare to find a name that hasn’t experimented in the space.
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3 weeks ago | 
beautymatter.com | Sophie Pitt
Premium Content Want to access this content and more just like it? Create a membership profile and access the most current beauty intelligence, news updates and added membership benefits. Already have an account? Login
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1 month ago | 
beautymatter.com | Sophie Pitt
Premium Content Want to access this content and more just like it? Create a membership profile and access the most current beauty intelligence, news updates and added membership benefits. Already have an account? Login
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1 month ago | 
beautymatter.com | Sophie Pitt
Post-pandemic, retailers began to see what was described as a “sexplosion” as consumer interest in intimacy grew, taking sex from the taboo topic it once was to an unfiltered cultural movement. Consumers began to prioritize intimate health as an integral component of their overall well-being, and sex toys, in particular, became repositioned under the umbrella of “sexual wellness,” with retailers from luxury to mass, merchandising products in the same space as beauty, health, and fitness.
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1 month ago | 
beautymatter.com | Sophie Pitt
From slowing consumer spending to Trump's tariffs, Q1 2025 brought mounting pressures to the beauty industry. In such uncertain times, making strong consumer connections and maintaining brand equity became more critical than ever. The Cosmetify Index Q1 2025 highlights the brands that managed to maintain success despite challenges in the three months ending March 31.
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1 month ago | 
beautymatter.com | Sophie Pitt
Premium Content Want to access this content and more just like it? Create a membership profile and access the most current beauty intelligence, news updates and added membership benefits. Already have an account? Login
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1 month ago | 
beautymatter.com | Sophie Pitt
Amid macroeconomic pressures, Coty Inc. is the latest beauty conglomerate to share its Q3 FY2025 results. Despite reporting a 3% year-over-year (YoY) sales decline in the three months ending March 31, the beauty giant is laying down the foundations for what it calls a “multiprolonged plan of attack” to fuel growth and resilience in FY2026 and beyond.
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1 month ago | 
beautymatter.com | Sophie Pitt
Premium Content Want to access this content and more just like it? Create a membership profile and access the most current beauty intelligence, news updates and added membership benefits. Already have an account? Login
