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2 weeks ago | 
streamingmedia.com | Steve Nathans-Kelly
2023 was the breakthrough year for women’s basketball, with the explosion of viewer interest in the national championship game featuring Caitlin Clark and Angel Reese, and that growth has carried over to the WNBA since the two stars went pro, as NBA Global Media Insights Team Leader Michelle Auguste notes in this clip from Streaming Media Connect 2025.
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3 weeks ago | 
streamingmediaglobal.com | Steve Nathans-Kelly
At the forefront of innovation in live broadcasting, Swedish public service broadcaster SVT is taking bold strides toward modernizing its live streaming workflows. As part of this transformation, SVT has partnered with Vindral, a company specializing in next-generation, ultra-low latency live streaming solutions.
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1 month ago | 
streamingmedia.com | Steve Nathans-Kelly
Streaming Media presented its 16th Connect virtual conference February 25-27, featuring speakers from YouTube, Meta, Amazon, Roku, Akamai, Google Cloud, Plex, DAZN, Fremantle, A+E, Vevo, Philo, Tubi, The Trade Desk, Sinclair, Vizio, Revry, and more, and session topics ranging from live streaming delivery and FAST infrastructure and monetization to app and UX to programmatic vs. direct advertising to CTV and the OS wars.
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1 month ago | 
chireviewofbooks.com | Steve Nathans-Kelly
In the summer of 1991, as Spike Lee was making the last revisions to the shooting script for his Malcolm X biopic, poet and Black Arts icon Amiri Baraka staged a rally in Harlem to protest Lee’s involvement with the project. Insisting that Lee had neither the directing chops nor the political understanding to bring Malcolm’s radical message or story to the screen, Baraka declared, “We will not let Malcolm X’s life be trashed to make middle-class Negroes sleep easier.
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1 month ago | 
streamingmedia.com | Steve Nathans-Kelly
The last two weeks of April saw the release of two data-rich research reports from Adtaxi and IAB, which revealed some encouraging, if not especially surprising trends about the ongoing shift from linear to CTV and streaming, and also the impact of sports on recent breaks in the game. Adtaxi’s report focuses on audience migration while IAB’s naturally zeroes in on trends in ad spend.
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2 months ago | 
streamingmedia.com | Steve Nathans-Kelly
One of the buzzwords we hear from streaming vendors at every NAB is “personalization.” Often this refers to content discovery, to streaming platforms and EPGs that translate the personal data we’ve provided to them through expressed or demonstrated viewing preferences and saving us from sorting through the endless morass of content choices by foregrounding the shows we’re most likely to want to watch next.
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2 months ago | 
streamingmedia.com | Steve Nathans-Kelly
In this interview with Streaming Media contributing editor Jan Ozer, Alchemy Creations' Andy Beach, recently named Conference Chair of Streaming Media 2025, offers an advance look at the event, set to take place at Santa Monica's spectacular Fairmont Miramar, October 6-8, 2025. Beach highlights the event's focus on technology, monetization, and content creation in the streaming media industry.
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2 months ago | 
streamingmedia.com | Steve Nathans-Kelly
On April 7 at NAB 2025’s Streaming Summit, conference chair Dan Rayburn and LG Ad Solutions CMO Tony Marlow squared off in a fireside chat on “Performance Storytelling in the CTV Era.” From the outset, Marlow declared, the challenge and the goal LG Ad Solutions sets for itself is to “monetize CTV premium ads from the moment you turn on your TV.” Rayburn, recognizing that this monetization challenge demands tracking a moving target, asked, “How are changes in how users consume content changing...
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2 months ago | 
streamingmedia.com | Steve Nathans-Kelly |Eric Schumacher-Rasmussen
Sergey FedorovDirector of Engineering, Live Streaming, NetflixPROUDEST ACHIEVEMENTIn my 2 1/2 year journey together with an amazing cross-functional Netflix Live team, we’ve built the Live product from ground zero to more than 65 million concurrent streams for the Paul vs. Tyson fight and then the NFL on Christmas Day (and Beyonce Bowl!). It was an incredibly challenging period of my career, with many ups and downs.
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Mar 21, 2025 | 
streamingmedia.com | Steve Nathans-Kelly
After a 12-year interruption, the Streaming Media All-Stars returns in 2025 (big reveal: 31 March) to pay tribute to a carefully selected group of key technology innovators worldwide who are driving and disrupting the streaming industry. Although a number of seasoned industry veterans made the list, an all-star team is fundamentally different from a hall of fame.
