Susan L. Mueller

1 month ago | wtwco.com | Susan L. Mueller |Elaine-Marie Cannella |Emily Sarokhan

With Women’s Health Month upon us, one could ask, what’s women’s health? What drives a woman to feel healthy or whole? We often hear about many physical events that may affect or worry women, especially the most common health conditions. Are the most prevalent conditions really top of mind? Is an acquired condition the only event that rattles a woman’s wellbeing? We think not. Can we all agree the feeling of being well changes, sometimes on a dime and is multifaceted. Why might you ask?

Feb 28, 2025 | dmnews.com | Susan L. Mueller

Meta advertising has become increasingly complex, yet many advertisers miss the fundamental principle that drives successful campaigns. The focus on endless optimization rather than strategic creative development is causing numerous businesses to waste advertising budgets without achieving desired results. I looked into how different experts are using Meta ads and analyzed a video from Neil Patel showing how he uses them successfully.