Susan Rush

Colorado

Senior Editor at SmartBrief

Featured in: Favicon

smartbrief.com Favicon

corp.smartbrief.com

Articles

RSAC: AuditBoard CISO talks risk, resiliency and AI governance

6 days ago | smartbrief.com | Susan Rush

Today’s security landscape is ever evolving. AI is changing the game when it comes to the risk, but also offers an opportunity for cybersecurity professionals and their organizations. At RSAC 2025, SmartBrief sat down with Rich Marcus, chief information security officer of AuditBoard, a platform provider for connected risk, transforming audit, risk and compliance.
Best practices for encrypting and securing data under zero trust

1 month ago | smartbrief.com | Susan Rush

7 min read SecurityTechnology What are the best practices for integrating encryption with zero-trust architecture? Why are end-to-end encryption, strong authentication, continuous monitoring and regular audits so important?
Kaseya’s Voccola advises MSPs on strategy, AI

2 months ago | smartbrief.com | Susan Rush

It is a good time to be a managed service provider. Managed service providers are showing resilience, with 64% reporting revenue growth last year and 67% expecting further growth over the next three years, according to the Kaseya MSP Outlook 2025 report. Smaller MSPs are thriving by leveraging niche expertise and 83% of MSPs offer co-managed services, aiding in business continuity and cloud management.
How AI can drive modern marketing transformation

Oct 30, 2024 | smartbrief.com | James Weiss |Susan Rush

The world of marketing moves at a rapid pace, yet nothing appears to break from traditional out-of-home advertising. OOH gives brands the opportunities to connect and engage with members of, and around, their target audiences in the real world. Billboards, transit ads and digital signage, among others, have been tried and true methods for decades.
It’s International Equal Pay Day: One agency veteran has some thoughts

Sep 17, 2024 | smartbrief.com | Susan Rush

Today (Sept. 18) marks the UN’s International Equal Pay Day, which spotlights the organization’s efforts to realize “equal pay for work of equal value.” According to UN figures, the gender pay gap is estimated at around 20% across industries globally. In the marketing and advertising sector specifically, a 2024 survey in the UK-based Marketing Week found that, on average, female marketers’ full-time pay was 16% less than that of men working full-time in the sector.
Q&A: What back-to-school season means for marketers

Aug 14, 2024 | smartbrief.com | Susan Rush

Even though the end of summer comes at the same time each year, the idea of back to school often catches consumers off guard. Some of us find ourselves asking: How did we get here so quickly? No matter the answer to this question, the excitement of back to school is upon us. So, how can retailers and marketers put themselves in the best position to succeed? As the old saying goes, knowledge is power.
Are you prepared to fend off cyber threats?

Aug 8, 2024 | smartbrief.com | Susan Rush

As threats increase, security professionals must be more vigilant than ever to be able to cut them off before they occur, as well as deal with the aftermath of the attack. The cost of an attack is rising, in fact, the average cost of a data breach (globally) in 2023 amounted to $4.45 million, which represents a 15% increase over the last 3 years, according to IBM’s Cost of a Data Breach 2023. Preparation is vital, no matter your industry.
Quantum innovation: The cybersecurity revolution

Jun 23, 2024 | smartbrief.com | Susan Rush

4 min read Technology Quantum innovation can fundamentally transform encryption methods to not only safeguard against current cyber threats but also build resilience against future, more sophisticated attacks that could compromise traditional encryption methods.
Cybersecurity pros: Are you in compliance?

Apr 1, 2024 | smartbrief.com | Susan Rush

4 min read Technology One area that can keep IT professionals up at night is compliance. Questions to consider: Are your systems up to the challenge? How should your company approach compliance management? Can AI help or hinder your efforts?