Sydney Bradley
Senior Reporter at Business Insider
writing about tech & the creator economy • she/her • dm for signal 👾
Articles
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1 week ago |
businessinsider.com | Ashley Rodriguez |Amanda Perelli |Sydney Bradley |Henry Blodget
Influencer agency Whalar Group is expanding its education tools and offerings for creators by acquiring the platform Business of Creativity in a deal worth $20 million, the company told Business Insider. The acquisition is the influencer marketing and talent management company's first since Salesforce CEO Marc Benioff and other investors bought a stake in the company at a $400 million valuation earlier this month. Whalar Group has not disclosed the size of that investment.
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1 week ago |
businessinsider.com | Cadie Thompson |Alice Tecotzky |Sydney Bradley |Henry Blodget
Lane Creatore realized she was sitting on an untapped gold mine: her closet. Her closet was full of viral pieces, many of them hardly worn and taking up space in her tiny New York City apartment. Instead of letting those clothes collect dust, Creatore turned to renting them out online.
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2 weeks ago |
businessinsider.de | Sydney Bradley
Instagram testet ein neues Programm, bei dem Creator für die Vermittlung von App-Traffic und Anmeldungen bezahlt werden. Das Programm mit dem Namen „Referrals“ (Empfehlungen) bietet 100 US-Dollar (ca. 88 Euro) für jeden neuen Nutzer und bis zu 20.000 Dollar (ca. 17.700 Euro) für 1000 Aufrufe. Der Test ist auf in den USA ansässige Creator beschränkt und erfolgt nur auf Einladung, so Meta zu BI.
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2 weeks ago |
businessinsider.com | Ashley Rodriguez |Sydney Bradley |Henry Blodget
Instagram's got a new pitch for creators: Get paid for bringing people to the app. The Meta-owned app has been quietly testing a program that pays creators for driving people to the app, the company confirmed to Business Insider. The program, called "Referrals," is an invite-only, limited test that pays US-based creators when people visit Instagram or sign up for a new Instagram account from links shared by the creator.
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3 weeks ago |
businessinsider.com | Nathan McAlone |Sydney Bradley |Henry Blodget
A video of a baby interviewing a dog on a podcast went viral last month. No, it wasn't real. It was an AI-generated video created by comedian Jon Lajoie, who used Hedra, an AI video generation platform, to make the animation. Hedra's platform allows users to generate images, video, and audio with its web-based content creation studio.
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RT @BoysClubWorld: We had on @SydneyKBradley to teach her corner of the internet including the sims mods, the shrekiverse, breeding out the…
Now this is an Instagram feature I could get behind. https://t.co/tilScZCoYN
RT @jesslucaswrites: Another haunting read (namely because it threatens the internet culture beat as we know it), was this piece from @arpe…