Taylor Karg

Chicago

Writer at Freelance

Content Writer at Americaneagle.com

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Articles

Maximize Your Online Presence with Google Business Profile Updates

2 months ago | americaneagle.com | Taylor Karg

If you run a business that serves customers at a physical location, a Google Business Profile (GBP) is vital for success. GBPs increase visibility in Google searches and Google Maps, increase chances of appearing in top results, and helps owners control the information about their business that appears online. So, what exactly is a Google Business Profile (GBP)? It’s a free tool that enables businesses to manage their online presence on Google.
How to Advertise on Google: Guide to Google Ad Campaign Setup

Jan 7, 2025 | americaneagle.com | Shawn Michael Griffin |Taylor Karg

Understanding how to effectively reach your target audience is critical for business success. Google Ads stands out as a powerful tool to achieve this. But how does Google Ads work, you ask? It’s an online advertising platform that allows businesses to display short ads, service offerings, product listings, and video content within the Google ad network to online users. This platform is essential for businesses looking to increase their visibility and drive targeted traffic to their website(s).
How to Measure Email Marketing Success: Top Metrics and Proven Strategies

Jan 3, 2025 | americaneagle.com | Shawn Michael Griffin |Taylor Karg

Email marketing remains one of the most powerful tools for businesses to connect with their audience, drive engagement, and boost sales. The real impact of email marketing is revealed through the ability to measure your email campaign success. It's not about monitoring metrics; it’s about extracting insights that maximize your email marketing ROI.
CAN-SPAM Act Best Practices: Elevate Your Email Marketing

Nov 27, 2024 | americaneagle.com | Taylor Karg |Shawn Michael Griffin |Jill Case

The CAN-SPAM Act mandates practices like obtaining consent, providing clear opt-out options, and overall transparency in email communications. It’s an important part of any successful email marketing campaign because it builds trust with recipients. By understanding and implementing CAN-SPAM Act guidelines, marketers can greatly improve their email marketing campaign performance.
Sitecore Version History and Product Support Lifecycle

Jul 30, 2024 | americaneagle.com | Taylor Karg

Sitecore is a powerful digital experience platform (DXP) that empowers businesses to create personalized and seamless digital experiences. As a Sitecore Platinum Implementation and Hosting Partner, Americaneagle.com stands at the forefront of delivering top-tier solutions on the platform. This prestigious partnership signifies our expertise in implementing and hosting Sitecore solutions, ensuring clients harness the full potential of this robust platform.
Upgrading to Sitecore 10: The Newest Sitecore Version

Jun 10, 2024 | americaneagle.com | Taylor Karg

Sitecore is a leading content management system (CMS) known for its advanced, flexible, and robust features designed to assist in the creation, management, and personalization of web content. Out of the box, Sitecore has a number of key features that contribute to its popularity, including an integrated marketing suite, scalability, multichannel marketing, user-friendly interface, multilingual support, and more.
Unpacking the Web Accessibility Survey Results

May 20, 2024 | americaneagle.com | Taylor Karg

In this episode of Modern Marketing Messages, we discuss the results of the recent Americaneagle.com-sponsored Web Accessibility Survey. Americaneagle.com’s accessibility experts, Nick Goodrum and Norbert Rum, are active participants within digital accessibility communities, and took it upon themselves to learn more from and amplify the voices of the people in which they serve. Visit the Web Accessibility Survey website to learn more. What is the Web Accessibility Survey?
How to Leverage Paid Ads for Lead Generation: Part II

Sep 25, 2023 | tinyurl.com | Taylor Karg

*This blog is a continuation of “How to Leverage Paid Ads for Lead Generation: Part I”In part two of this episode of Modern Marketing Messages, our host, Taylor, Karg continues her conversation about paid advertising services with Americaneagle.com Paid Ads and Email Specialist Simee Assudani. They discuss strategies and techniques for optimizing ad campaigns, from utilizing demographic and behavioral data to audience targeting to the significance of A/B testing and budget management, and more.
How to Leverage Paid Ads for Lead Generation - Part I

Sep 11, 2023 | tinyurl.com | Taylor Karg

The battle for valuable leads can make or break a business; mastering the art of paid advertising is akin to wielding a superpower. It's the gateway to not just attracting traffic but to transforming potential customers into loyal advocates of your brand. If you've ever wondered how to harness the immense potential of paid ads for lead generation, you're in the right place.
New August 2023 Google Algorithm Core Update

Aug 25, 2023 | americaneagle.com | Taylor Karg

Google announced the rollout of its August 2023 core update, which could take several weeks to complete, it said. While most of the details are not yet released, the main objective, like any Google objective, is to further improve search results. Google stated that it will update its ranking release history page when the update is completely rolled out. Continue to check back on this article as we’ll update it with new Google algorithm update information once it becomes available.