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1 week ago | 
mediapost.com | Teresa Buyikian
by Teresa Buyikian , 6 minutes agoDave & Busters haslaunched a summer collab that targets kids and nostalgia-loving adults alike. The restaurant entertainment center chain has joined with toy giant Mattel on an exclusive in-restaurant gamebased on the classic Hot Wheels cars. The “Hot Wheels Victory Lap” game will launch on June 2 and is only available to play at Dave & Busters.
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1 week ago | 
mediapost.com | Teresa Buyikian
by Teresa Buyikian , 44 minutes ago Many a beer has been purchasedfor delivery via Instacart, but now Coors Light is adding music to the mix. Earlier this month Coors Light launched Chill on Shuffle, a music platform featuring artists such as Lainey Wilson,Shaboozey, Yandel and Mt. Joy. “Music is the ultimate amplifier of chill ….
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1 week ago | 
mediapost.com | Teresa Buyikian
by Teresa Buyikian , over 1 hour agoEl Pollo Loco, the QSR best known for itsfire-grilled chicken, turns the big 5-0 this year, and is embracing the semicentennial with a new brand revamp. Refreshed stores, colors, fonts, positioning and a tagline are all part of the nationalrollout that begins this month. The refresh was headed by El Pollo Loco’s agency of record, Innocean, which introduced the tagline “Let’s Get Loco!” in thebrand’s new manifesto video, seen here.
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1 week ago | 
mediapost.com | Teresa Buyikian
by Teresa Buyikian , 2 minutes agoFor over 40 years, kidsnationwide have competed to win a personal pan pizza for reading a certain number of books for the Pizza Hut Book It Summer Reading Program. Now tracking those books and awards has been made easierwith a new app. The new Book It Summer of Stories program launches June 1, and along with it, the new app.
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1 week ago | 
mediapost.com | Teresa Buyikian
by Teresa Buyikian , 2 minutes agoThe Osaka, Japan cream puff brand Beard Papa’s has partneredwith Zenless Zone Zero, an urban fantasy action game, for a limited-time collaboration. Beard Papa’s is set for an in-game event launch beginning June 8 at the crème puffmaker’s U.S. locations.
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2 weeks ago | 
mediapost.com | Teresa Buyikian
by Teresa Buyikian , 1 minutes agoBlended beverage chainSmoothie King didn’t have to look far to find the company’s new president. The Dallas-based company has named Gavin Felder in that role, effective immediately. Felder has served asthe company’s chief financial officer since May of last year and will also remain as CFO.
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2 weeks ago | 
mediapost.com | Teresa Buyikian
by Teresa Buyikian , 5 minutes agoUltra-premium 1800 Tequila has joinedforces with a renowned bar in its latest global ad campaign. For the “Obsessed with Taste” campaign, the brand collaborated with Mexico City’s Handshake Speakeasy, recentlynamed the Best Bar in North America (for the second time) according to Perrier’s annual list. The new effort, created by 72andSunny, highlights both the bar and brand’s mutual dedicationto craftsmanship.
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2 weeks ago | 
mediapost.com | Teresa Buyikian
by Teresa Buyikian , over 1 hour ago Despite the unstable economy andconsumer uncertainty, the U.S. QSR and fast-casual market is expected to grow from a valuation of $248.8 billion last year to $345.6 billion by 2033, according to the recently published US FastFood & Quick Service Restaurant Market Forecast from Research and Markets. Overall, despite rising prices, fast food remains a go-to choice for time-strapped consumers.
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2 weeks ago | 
mediapost.com | Teresa Buyikian
by Teresa Buyikian , 9 minutes agoCKE Restaurant Holdings,parent company of Carl’s Jr. and Hardee’s, is kicking off Memorial Day weekend with a fitting campaign to benefit military personnel, veterans and their families in need. Thebrands’ 14th annual six-week fundraising effort Stars for Heroes runs through June 4at participating locations.
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2 weeks ago | 
mediapost.com | Teresa Buyikian
by Teresa Buyikian , Yesterday Beer at backyard summerBBQs is a given, but Miller Lite’s latest collab put the beer IN the BBQ as well. The beer brand has teamed up with maker of charcoal briquets Kingsford to bring back Beercoal. Theproduct is made with actual Miller Lite, reduced down to a concentrate that is then used to coat the charcoal.
