Tom Foster
Editor-at-Large at Texas Monthly
Editor-at-Large at Inc.
Writer and Editorial Consultant at Freelance
Editor-at-Large, Inc. Magazine; Editor-at-Large, Texas Monthly; infrequent Tweeter
Articles
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1 month ago |
inc.com | Tom Foster
Inside a new program at the famed wellness resort that invites stressed-out founders to spend $20,000 on life-extending treatments. BY TOM FOSTER, EDITOR-AT-LARGE, INC. @TOMFOSTER2MAR 18, 2025The infrared HyperT Pro at Canyon Ranch. Photography by Jesse RieserIt was after my sonic soul journey and before my infrared-light therapy session in a giant vibrating clamshell that my longevity consultant told me I could stand to drop 20 pounds of fat.
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2 months ago |
inc.com | Tom Foster
The cult-favorite sparkling water brand doubled its sales last year. Is that enough for a home run exit? BY TOM FOSTER, EDITOR-AT-LARGE, INC. @TOMFOSTER2FEB 18, 2025A grocery store in Miami, Florida. Photo: Getty ImagesIn the sparkling water wars of the past decade, few brands have carved a unique identity for themselves as clearly as Aura Bora, the six-year-old brand founded in San Francisco by husband-and-wife team Paul and Maddie Voge.
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Nov 27, 2024 |
texasmonthly.com | Tom Foster
It was the July Fourth parade that sold Ryan and Katie Grametbaur on Martindale. There were people on horses and lawnmowers and tractors. Kids on bicycles with streamers. A Model T Ford. The route consisted of two passes down a single block because that is the entirety of downtown Martindale—but what a block.
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Oct 27, 2024 |
inc.com | Tom Foster
Gone are the days of growing a consumer packaged goods brand like a tech startup. Now, companies are struggling to retain a hold in the retail marketplace. BY TOM FOSTER, EDITOR-AT-LARGE, INC. @TOMFOSTER2OCT 28, 2024Photography by Tonje ThilesenFor years, the buzz around Me & the Bees lemonade just kept growing.
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Sep 11, 2024 |
texasmonthly.com | Tom Foster
I opened my eyes about halfway through the Japanese sound bath. Lee Johnson, a 65-year-old rancher and dead ringer for the actor Sam Elliott, was tiptoeing around the room in his white tube socks, ever so gently ringing a small bell at various distances from the heads of my fifteen classmates, who were lying on yoga mats in a circle, deep in meditation.
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