Byrdie

Byrdie is an online and mobile platform that offers a wide range of beauty-related content, making it easy for users to shop for the best products. From the newest celebrity trends to classic beauty tutorials, Byrdie covers it all. Founded by the team behind WhoWhatWear.com, the site provides readers with expert insights, including beauty tips from celebrities and advice from renowned hairstylists and makeup artists. With its stylish articles and a unique focus on celebrity culture, Byrdie serves as both a helpful resource and a source of inspiration for anyone interested in online beauty shopping and information. The platform was established in Los Angeles in 2013.

National, Consumer

English

Online/Digital

Outlet metrics

Domain Authority

Ranking

Global

#10546

United States

#2668

Lifestyle/Beauty and Cosmetics

#17

Traffic sources

Monthly visitors

Articles

13 Watermelon Nail Ideas for Some Juicy Spring Nail Art

5 days ago | byrdie.com | Eden Stuart

Some fruits easily lend themselves to nail art. Anyone who is regularly fed manis on their FYP (*raises hand*) has seen dozens of gorgeous cherry nail ideas. Lemons and oranges are the perfect addition to "Italian summer" sets, while blueberries and strawberries perfectly encapsulate picnic energy. One fruit we don't see featured quite as often, however, is watermelons.
The Fresh, Juicy, and Floral Fragrances Byrdie Editors Are Loving This Spring

6 days ago | byrdie.com | Amanda Rosenthal

TL;DR As we step into spring, there's a pull for renewal. We begin cleaning out our closets, sprucing up our apartments, and an excitement of a newer, brighter season emerges. In my opinion, the best way to embrace the season is through scent. Fragrance-strongly associated with memories and emotions-has a special way of setting the mood for spring.
Love Them or Hate Them, Peep-Toe Heels Are So Back

6 days ago | byrdie.com | Samantha Crompton

It seems that every spring and summer, we see the return of another much-debated footwear silhouette. This season, an aughts favorite- peep-toe heels-appears to be our resurrected hero of choice, making its way back to the forefront. If you're excited to see the silhouette return, so are we-but if you're at all apprehensive, rest assured, this shoe is returning with a variety of elevated, modern updates.
Spring's 9 Biggest Fashion Trends Are Actually Super Office-Friendly

1 week ago | byrdie.com | Nicolette Baker

There's a fresh wave of joy that arrives each year with spring fashion. As boundless sunshine and warmer temperatures lift our spirits, we're likewise reaching for more vibrant pieces to accompany those good moods. This season, lightweight fabrics and sweet, romantic ruffles are everywhere-and meanwhile, groundbreaking accessories (like maximalist '80s earrings and mixed-metal sandals) are keeping our closets as fresh as a daisy.
9 Easter Outfit Ideas That Combine Spring Trends and Brunch

1 week ago | byrdie.com | Ali Webb

And just like that, Easter is almost here: ICYMI, the holiday falls on Sunday, April 20. If you celebrate (be it as a high holy day or as a reason to enjoy a relaxing spring afternoon with loved ones), chances are you've been busy making plans-and the next step is to decide what to wear for the occasion. Some Easter activities require daytime formal looks, while others are decidedly flexible and allow for laid-back spring favorites.
13 New Beauty Products I'll be Shopping This April, From a Non-Sticky Gloss to Cute Pimple Patches

1 week ago | byrdie.com | Hannah Kerns

After months of chilly weather and false starts, spring is finally here. This season, shiny lips, flushed cheeks, and glowy skin will be everywhere. So, as you start spending more time outside, your go-to beauty routine might need some adjusting. Luckily, launches from brands like MAC, Westman Atelier, and Boy Smells make it easier than ever to embrace the new season.
How Clairo's Iconic Bangs Survived the Coachella Heat

1 week ago | byrdie.com | Isabella Cacciatore

I try my best to curb my Coachella FOMO, and I will say, the soaring temperatures in the desert this weekend made it a little easier to accept the fact that I was watching the festival from my couch, and not the front row. However, there are a few acts that really tested my peaceful mindset, with Lady Gaga, Charli XCX, and Clairo topping the list. The latter took to the stage on Saturday night for her first time back at the festival in six years, and her first time ever on a major stage.
15 Lilac Nail Ideas That Will Make You the Dreamiest Girl on the Block

1 week ago | byrdie.com | Olivia Hancock

Within the purple color palette, there are many pretty shades to peruse. For those who prefer pastels, lilac is a dreamy hue worth considering. The pale purple shade looks stunning no matter how it's worn, but it looks especially lovely on nails. Lilac polish has a soft, chic vibe and can be incorporated into your look in various ways, depending on your style. If you're a minimalist, a simple French manicure is the perfect route.
I'm a Makeup Artist With Combination Skin-This $16 Primer Blurs My Pores Like a Magic Wand

1 week ago | byrdie.com | Khera Alexander

We put the Milani Cosmetics Conceal + Perfect Blur Out Smoothing Primer to the test after receiving a complimentary sample from the brand. Keep reading for our full product review. As a lover of a natural skin look, I'm always open to trying a new product that enhances my skin's health, but I never want to look too shiny or greasy-I want to look fresh.
11 '90s-Inspired Outfits to Try

1 week ago | byrdie.com | Nicolette Baker

Queue up any given episode of Friends, and Jennifer Aniston's beloved Rachel Green provides a stunning time capsule of trendsetting '90s style. Over the series' 10 seasons, this it-girl-turned-fashion-exec's style reads undeniably chic while remaining firmly approachable and innately practical. Her on-screen wardrobe blends streamlined basics (like those from Ralph Lauren) with forward-thinking accessories, establishing a bold sensibility that has lived long after the show came to an end.