Who What Wear

Who What Wear

Who What Wear is the top online platform for fashion content that blends aspiration with accessibility. It offers a stylish, practical, and fully shoppable experience. With features like trend analyses, celebrity fashion advice, wardrobe tips, and up-to-date fashion news, Who What Wear serves as your comprehensive style guide.

National, Consumer
English
Online/Digital

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Domain Authority
84
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Global

#6709

United States

#1941

Lifestyle/Fashion and Apparel

#91

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Monthly visitors

Articles

  • 17 hours ago | whowhatwear.com | Grace Lindsay

    With more and more people becoming aware of the importance of SPF, it's no wonder that we are stocking up on the best SPF products, from facial sunscreens to body sun creams and more. However, there's one product that really isn't talked about enough, and that's an SPF lip balm. Yep, believe it or not, but our lips need just as much protection from the sun as anywhere else on our body.

  • 1 day ago | whowhatwear.com | Tara Gonzalez

    There is no heartbreak like a pair of shoes you can't have, and if you don't believe me, just look at some of the comments on the Spanish brand Gimaguas's Instagram. A couple weeks ago, the brand—which has been worn by the likes of Charli XCX, Addison Rae, and Rachel Sennott—teased a pair of black Havaianas flip-flops with silver studs lining the interior sole. The image quickly went viral and was flooded with comments inquiring when they would be released.

  • 1 day ago | whowhatwear.com | Tara Gonzalez

    There is nothing more freaky than a little pair of flip-flops. Why? Because you're basically wearing floss between your toes. You're showing skin, but it's not the same as wearing a dress that shows a bit of clavicle or shorts so short they expose your upper thighs. Showing all your toes is honestly even more forbidden, especially if you live in a city like New York, where the wearing of flip-flops, in general, is considered controversial.

  • 1 day ago | whowhatwear.com | Natalie Munro

    You know you've found a true wardrobe staple when it's something you can confidently reach for nearly three decades later. In Courteney Cox's case, it's clear that her wardrobe would never be complete without a grey trainer within it. Just this week, the actor styled a light grey pair of Adidas trainers with straight-leg, mid-wash blue jeans and a rich purple knit, picking up on the trainer trend that's been serving her well since the '90s.

  • 1 day ago | whowhatwear.com | Judith Jones

    Summer is finally here, and with higher temps comes higher hemlines. Minidresses are in full swing, thanks to the plethora of styles we spotted on the S/S 2025 runways from designers such as Gucci, Sandy Liang, and Chanel. I, for one, can't wait to make room in my closet for some fun, shorter silhouettes this summer.