Italy Segreta

A digital magazine published each month, Creative Agency offers one-of-a-kind travel services that celebrate the simple joys of Italian living.

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Meet Giuseppe Maggio, the Old-School Roman Actor for a New Era - Italy Segreta

6 days ago | italysegreta.com | Marco Grieco

While traffic clogs the sweltering streets of Rome, inside the Circolo Canottieri Aniene, peace feels almost ironic; in Italy’s capital of chaos, silence is a luxury. Beneath the shade of wild pines in this exclusive club where actors, politicians, and international managers gather, Giuseppe Maggio seems like a man from another time. His oversized forest-green cardigan hides a sculpted physique, like one of the statues at Palazzo Farnese.
What’s Killing Rome’s Pine Trees? - Italy Segreta

2 weeks ago | italysegreta.com | Elizabeth Djinis

Like many of Rome’s public parks, the entrance to Pineta Sacchetti exists just on the limit between the urban and the natural—only minutes from the bustling core near Rome’s Cornelia metro stop, you suddenly find yourself in a vast plain dotted with the city’s distinctive pine trees, their curling trunks and outstretched leaves imparting a fragility that only adds to their beauty. Today, unlike most days, I have not come to simply gawk at Rome’s most characteristic arboreal feature.
What Do Italians Think of the First American Pope? - Italy Segreta

1 month ago | italysegreta.com | Elizabeth Djinis

it reading time 3 min "Ma è un americano!" After the death of the beloved-by-many Pope Francis on Easter Monday, the world awaited the name of the next Pope with something between agony and excitement. In total, 133 cardinals descended on the city of Rome and closed themselves in for a two-day voting process that culminated in Thursday evening’s white smoke. But when Cardinal Dominique Mamberti announced the next Pope, that is, the Cardinal Robert Francis Prevost, who chose the name Pope Leo...
“Shall We Let Venice Sink?” - Italy Segreta

1 month ago | italysegreta.com | Valeria Necchio

When thinking about Venice, many adjectives might come to mind: romantic, historic, picturesque, timeless. But sustainable? Perhaps not. It’s difficult to think of Venice as a sustainable place.
Destroying Italy’s Environment is the Mafia’s Latest Frontier - Italy Segreta

1 month ago | italysegreta.com | Elizabeth Djinis

Thirty-seven-year-old Alessandro Cannavacciuolo grew up in the so-called Terra dei Fuochi, a wide swath of land between Naples and Caserta that has been home for decades to the illegal dumping of toxic waste and the burning of said waste. The environment is now so polluted that it has sickened residents and harmed much of the area’s agricultural potential. The area is home to a population of around 2.9 million, and Cannavacciuolo is just one of many who has lived this experience personally.
Overtourism in Italy Is a Problem. So What Can We Do About It? - Italy Segreta

1 month ago | italysegreta.com | Elizabeth Djinis

If there was any doubt in our mind from the masses crowding seemingly every piazza in every major Italian city, the data tells us the same story: tourism is back. In 2024, roughly 1.4 billion tourists traveled internationally, essentially returning to pre-pandemic levels, according to UN Tourism. That also came with real money behind it—tourist spending hit a total of $1.6 trillion last year.
Massimo Bottura’s Food for Soul Reinvents the Community Kitchen - Italy Segreta

1 month ago | italysegreta.com | Margo Schachter

it reading time 6 min “The hope is that by fighting waste, practicing sustainability, and building more equitable food systems, the public will learn to make better choices.” Seasonal ingredients, local producers, zero-waste from peels and stems. For years, the storytelling around sustainability in haute cuisine was frozen in the idyllic image of chefs in white jackets sniffing herbs as they wandered through gardens—strictly their own—before heading to the stove. At first, the debate focused...
The Rise of the Cool Edicola - Italy Segreta

2 months ago | italysegreta.com | Valeria Necchio

Once the beating heart of Italian streets, edicole, or newsstands, have long teetered on the verge of extinction—relics of a bygone era when gossip, information, and interaction were consumed on the streets. Now, against all odds, some are reawakening, returning in different, cooler guises, reinventing themselves as cultural lifelines and taste-defining cornerstones of the digital age—a fusion of foresight, design-savviness, and a nostalgic longing for things on paper.
Mina Through Mauro Balletti’s Lens: The 50-Year Collaboration That Defined an Icon - Italy Segreta

Feb 27, 2025 | italysegreta.com | Valeria Necchio

reading time 12 min “‘Maybe I suffer from a kind of MINIA,’ he jokes.” Mina, Italy’s ultimate music icon, and Mauro Balletti, the visionary artist and photographer entrusted with shaping her public image for over five decades, met serendipitously in the backstage of one of her concerts in 1972. Since that first encounter, their collaboration grew into a profound, disruptive symposium; a 50-year journey through music, art, fashion, and the cultural evolution of a nation. With every photograph,...
Is Mina’s Legacy More Radical Than We Think? - Italy Segreta

Feb 27, 2025 | italysegreta.com | Elizabeth Djinis

The story of Mina is almost mythical: she seemingly stumbled into the spotlight at 18 on La Bussola’s stage only to become one of Italy’s most famous singers, kicked off of RAI in 1963 for her “affair” with a separated man only to be brought back through the sheer fervor of her fans, reaching the pinnacle of what fame can be–only to retire completely from the limelight at the ripe age of 38 in 1978 and never come back… Exactly.