Kochie's Business Builders

Aug 26, 2024 | kochiesbusinessbuilders.com.au | Emily-Rose Hills

Should you pour your resources into paid media for instant results or invest in organic content marketing for long-term growth? It’s like choosing between a sprint and a marathon—both get you to the finish line, but the pace, effort, and long-term impact are entirely different. Let’s break down both approaches, pros and cons and see which suits your business needs best.

Aug 26, 2024 | kochiesbusinessbuilders.com.au | Richard Triggs

Over my 20-plus years as an executive recruiter, it has been interesting to watch the evolution of the debate around diversity in the workplace, especially at a senior executive level. What was once regarded as ‘nice to have’ has now become in many instances mandatory. On multiple occasions we have been engaged by ASX100 companies specifically to headhunt women for key appointments to meet a gender diversity target, writes Richard Triggs author of Winning the War for Talent.

Aug 26, 2024 | kochiesbusinessbuilders.com.au | Harry Lowes

Preparing for major shopping events like Black Friday and Cyber Monday is crucial for small businesses. Harry Lowes, director of midmarket ANZ, Meta, explains how to create a solid plan, attract unexpected customers, and optimise your overall strategy for success, this sales season. The holiday season is fast approaching, and with it comes one of the biggest shopping moments of the year: Black Friday and Cyber Monday.

Aug 25, 2024 | kochiesbusinessbuilders.com.au | Cec Busby

Money management can make or break a small business, but it doesn’t have to be overwhelming. In a recent masterclass with financial expert Justine McLean, we dove deep into the essential strategies every small business owner needs to know to keep their finances on track. If you missed the session, don’t worry! We’ve pulled out some of the key highlights to help you get started. One of the first things Justine emphasizes is the importance of understanding your business’s financials.

Aug 25, 2024 | kochiesbusinessbuilders.com.au | Cec Busby

As the holiday and eComm sales season approaches, it’s time to get your small business in front of shoppers eager for deals. But how can you grab attention amongst all the noise? The answer could be TikTok. TikTok has become a powerful tool for businesses looking to reach new audiences. With insights from TikTok’s latest Holiday Guide, here’s how to make the most of the social media platform to boost your business.