KUPL-FM (Portland, OR)

KUPL (98.7 FM) is a commercial radio station that operates in Portland, Oregon, and focuses on Country Music. The station's studios are situated in the heart of downtown Portland, while its transmitter can be found in the west hills of the city. KUPL is owned by Alpha Media and is one of two Country music stations serving the Portland area, with the other being 99-5 The Wolf.

Local

English

Radio

Outlet metrics

Domain Authority

Ranking

Global

#1754274

United States

#424742

Arts and Entertainment/Music

#6288

Traffic sources

Monthly visitors

Articles

ICYDK - Portland's Traffic Ranked, Partial Lunar Eclipse, & Vote For Jacky - 98.7 The Bull

Sep 17, 2024 | 987thebull.com | Jake Byron

We got a sorta interesting ranking in a recent traffic survey here in Portland. According to research, our traffic lasts a long time. We have 6 ½ hours of rush hour here, which is the 4th worst in the nation, behind LA, DC, & Seattle, BUT, we seem to handle it pretty well, because our average commute time is one of the best in the nation. I guess we’re good at traffic? Another eclipse is happening tonight in our skies, and there’s a reason I’m telling you about it.
Jon Bon Jovi Saves A Life In Nashville

Sep 11, 2024 | 987thebull.com | Danny Dwyer

98.7 The Bull is a part of Alpha Media LLC. © 2024 Alpha Media LLC. All Rights Reserved.
ICYDK - Shoplifting Busts, College Debate Parties, & A Goonies Reboot

Sep 11, 2024 | 987thebull.com | Jake Byron

If you’re hoping to shoplift, might want to avoid Washington Co. for awhile. The County has just been given a grant of a million and a half dollars to combat retail theft, and just this weekend, Tigard Police Department scooped up 21 people shoplifting at various stores, so unless you’re a pro like that dude from Can’t Hardly Wait, move it on down the road.
ICYDK - US Bank Tower Name, Heatwave Closing Schools, & Lazy Oregonians

Sep 5, 2024 | 987thebull.com | Jake Byron

US Bank is leaving the US Bank tower in downtown. Big Pink, as most people know it, is gonna be looking for a new name pretty soon as US Bank is moving a bulk of its workforce to other offices downtown, as well as to the US Bank office in Gresham. Excited to see what the new name will be, but you know it’s gonna be Moda Tower or something.
The Healing Power Of Music

Sep 5, 2024 | 987thebull.com | Danny Dwyer

Let’s admit we all love music, and agree it helps us all in so many different ways. I want to take a moment to talk about the healing power of music. I imagine for a lot of you that phrase strikes a real chord, from experiences you’ve had personally. Where music has transformed a difficult day, or moment, or got you through a challenging time. I was recently introduced to a nonprofit that’s been leading the country in bringing that healing power directly to the bedsides of hospital patients.
ICYDK - Oregon State Future, New Corn Mazes, & Downtown Revitalization

Sep 3, 2024 | 987thebull.com | Jake Byron

Despite both teams winning their home openers this weekend, the future is a little less sure for your Oregon State Beavers. You know the Pac-12 is only two teams this year, and they’ve just announced that they may not be playing the Mountain West conference next year either. Yikes, I don’t know, OSU and WSU might be playing Central Catholic next year. Two Sauvie Island corn mazes have been revealed, both with a nice message.
ICYDK - Cell Phone Petition, Ridgefield Costco Opening, & McMinnville Airshow

Aug 29, 2024 | 987thebull.com | Jake Byron

2 days without cell phones, and the students are already saying, “noooo thank you.” Grant High School has adopted the little lockable pouches where students carry their phone with them, but can’t use it, and students have already started a petition to get rid of them, which has 1,000 signatures already. Who would have thought this would be unpopular? As of 8:00 this morning, the new Costco in Ridgefield is open, and you can bet there’ll be traffic.
ICYDK - Idaho Stops, Winter Weather Reveal, & Fred Meyer Strike

Aug 28, 2024 | 987thebull.com | Jake Byron

Did you know bicyclists are allowed to roll through stop signs in Oregon? I didn’t know that. The practice (which is called an “Idaho Stop”) has been allowed since 2019, and researchers at OSU have been studying it, and apparently, it only increases danger when people don’t know about it, so there you go. Sorry if you just wanted to play dumb on that. The Great Winter Weather Reveal has been shared by none other than the Old Farmer’s Almanac.
ICYDK - Taxing Tips, Stolen Merchandise Bust, & Interstate Bridge Tolling

Aug 27, 2024 | 987thebull.com | Jake Byron

No Tax On Tips is not a new idea, but Oregon might just do it on our own. We could have a bill to vote on next year about it. Consider that Oregon, by law, pays everybody minimum wage, so employers can’t pay people less if they’re getting more tips; that does happen in other states. Also consider… does anybody claim their tips? You have to be real honest for that.
Positively Portland Is Going Strong

Aug 27, 2024 | 987thebull.com | Danny Dwyer

What a joy to see that so many people are looking to help others. In this crazy world we live in these days, it’s amazing to see others helping others, neighbors checking on family and friends to make sure they are ok. Positively Portland is going STRONG and I’m so joyed to see this campaign thriving Our Friends at DIck Hannah Dealerships are also joyed and are helping those in need. This month we have chosen our 2nd Grand Prize Winner and what an amazing story.