Licensing.biz

Licensing.biz is a digital trade publication created by NewBay Media and located in Hertford, Hertfordshire. Initially focused on the European licensing sector, it has grown to include coverage of the global licensing industry.

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Hot Wheels unveils F1 The Movie die cast car

6 days ago | licensing.biz | Gabriela Garcia |Gabriela García

Faithfully replicated in 1:64 scale, this limited-edition die cast car features details inspired by summer blockbuster F1 The Movie, and will be available for pre-order on Mattel Creations from tomorrow. Ahead of the global theatrical release of Apple Original Films’ F1 The Movie, Hot Wheels has unveiled a limited-edition die cast car inspired by the fictional Apex Grand Prix (APXGP) team, driven by the film’s character Sonny Hayes, played by Brad Pitt.
Jazwares and Panini unveil official Squishmallows Trading Card Collection

6 days ago | licensing.biz | Gabriela Garcia |Gabriela García

The launch of the Squishmallows Trading Card Collection follows the success of the second Squishmallows Sticker Collection, which has enjoyed strong sales and fan engagement. Jazwares and Panini have announced the launch of the first Squishmallows Trading Card Collection, a brand-new collectible experience for fans of the global plush phenomenon.
Studio 100 sees huge success with Maya the Bee fashion collection

1 week ago | licensing.biz | Gabriela Garcia |Gabriela García

Drawing inspiration from nature, the pieces in the collection developed by apparel company Tatuum in collaboration with Studio 100 are characterised by durability, refined and conscious outfits, perfectly aligning with Maya’s core values. Just in time for Maya’s 50th international TV anniversary this year, Studio 100 International and Polish fashion label Tatuum are celebrating the tremendous success of their first collaboration.
Cartoon Network’s Climate Champions surpasses 3.2m challenges

1 week ago | licensing.biz | Gabriela Garcia |Gabriela García

Cartoon Network’s award-winning sustainability-focused Climate Champions initiative has reached over 3.2m challenges, accepted by kids across the globe. Launched in response to a 2021 global study revealing climate change as a top concern amongst kids, Cartoon Network‘s Climate Champions encourages young people to take small, meaningful actions to help the planet.
Hasbro Pulse unveils new Star Wars action figures

1 week ago | licensing.biz | Gabriela Garcia |Gabriela García

With elaborate detailing and iconic character designs, the new Star Wars action figures are set to amaze true fans and collectors. Hasbro Pulse has announced a stellar lineup of action figures that are set to ignite the imaginations of Star Wars fans and collectors alike. With intricate detailing, iconic character designs and a touch of the Force, these new releases are destined to become the crown jewels of any Star Wars collection.
Disney Branded Television acquires Miraculous Stellar Force

2 weeks ago | licensing.biz | Caroline Tonks

The first original spin-off for the franchise, Miraculous Stellar Force is set to premiere in 2027 on Disney Channel and Disney+. Leading into the Annecy International Animated Film Festival, Disney Branded Television has announced the acquisition of Miraculous Stellar Force for Disney+ and Disney Channel, set to premiere in 2027.
Saudi Arabia to host its first-ever licensing industry conference in Riyadh

2 weeks ago | licensing.biz | Caroline Tonks

Saudi Arabia will be hosting its first-ever Licensing Conference on 28th October, which will serve as the premiere gathering for industry leaders, innovators and experts in the country’s brand licensing sector. Licensing Horizons is proud to announce its first ever annual conference set to take place on 28th October 2025 in Riyadh, the capital of the Kingdom of Saudi Arabia.
Nickelodeon acquires brand-new animated series, Mr. Crocodile

3 weeks ago | licensing.biz | Caroline Tonks

The new series is based on the best-selling French children’s book Mister Crocodile is Very Hungry from Joann Sfar. Nickelodeon has announced the acquisition of Mr. Crocodile, a new animated kids’ series based on the beloved French children’s book Monsieur Crocodile a Beaucoup Faim (Mister Crocodile is Very Hungry) by best-selling author Joann Sfar, published by Gallimard.
Bluey is taking over Fruit Ninja Classic+

3 weeks ago | licensing.biz | Caroline Tonks

Beginning 19th June, Bluey, Bingo, Mum and Dad are coming to Fruit Ninja Classic+ for the first time for a special crossover experience, exclusively on Apple Arcade. Hot on the heels of the Lego Bluey Mobile Game announcement, BBC Studios has shared that Bluey is expanding its gaming footprint further and taking over Fruit Ninja Classic+ with a special, limited-time Apple Arcade crossover event later this month.
Lego opens treasure trove of One Piece sets

3 weeks ago | licensing.biz | Gabriela Garcia |Gabriela García

All-new Lego sets inspired by the popular Netflix live action series One Piece launch 1st August and can be pre-ordered now, ahead of the highly-anticipated Season 2 debut. The Lego Group has unveiled the first full Lego One Piece line-up. Based on the live-action show, and ahead of the launch of One Piece Season 2, these new sets bring scenes from One Piece Season 1 to life in Lego brick form for the very first time.