Lotame
Lotame is an international tech firm that enhances customer data, making it more intelligent, quicker, and easier to utilize. Through our advanced data platform called Spherical, we empower marketers and media owners to leverage data effectively to connect with their current customers and reach potential new ones across various devices.
Outlet metrics
Global
#554111
United Kingdom
#88512
Business and Consumer Services/Marketing and Advertising
#441
Articles
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1 month ago |
lotame.com | Chris Hogg
Marketers have long been adept at doing more with less—and Connected TV(CTV) has become the precision tool they rely on to do just that. For years, television was the playground of big-budget brands. High cost, low precision, and even lower accountability. But CTV has flipped that model on its head. With flexible buying, addressable audiences, and measurable performance, marketers are getting the reach of traditional TV—with the efficiency of digital.
Contact details
Address
123 Example Street
City, Country 12345
Website
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