National Oil & Lube News

National Oil and Lube News is the sole media outlet focused exclusively on the needs of quick lube and fast maintenance business owners, operators, and managers. NOLN provides its audience with important updates on industry developments and trends. It equips operators with the latest insights, tools, and strategies necessary for effective management and business growth.

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Be Ready to Respond to Negative Reviews

2 weeks ago | noln.net | Enid Burns

A social media presence can boost a quick lube business. However, one bad review can quickly overshadow helpful posts, stellar reviews, mentions and tags, and hearts and likes. Many companies are present across social media sites and rely on customer review platforms such as Nextdoor, Google, Yelp, and other services heavy on reviews and customer feedback. These sites are also more challenging to manage, as the meat of these pages comprises customer ratings and reviews.
Have a Way With Words

1 month ago | noln.net | Peter Suciu

It is often said that politics and religion should never be discussed in polite company. For the service industry, employees are also typically advised from engaging in what could be described as "idle chitchat" with one another. This isn't about punishment, but rather to ensure that the customer sees a professional workplace. This is especially necessary in the automotive service world, which has strived to change public misconceptions.
Cleaning Up With a Car Wash

1 month ago | noln.net | Enid Burns

Quick lube locations may not be as common as Starbucks, but according to data from Dun & Bradstreet's First Research report from November 2024, there are more than 8,500 quick lube shops in the United States. Many quick lube locations find that establishing a key differentiator for the business is more essential than ever to stand out from the competition down the street or across town.
Time is Money in the Shop

2 months ago | noln.net | Enid Burns

Getting dark earlier plus busier holiday and year-end schedules signals a drop-off in customers at the end of the day. The hour change isn't automatic. Weissberg and his crew look at a number of factors to determine whether it makes sense to stay open the extra half hour to an hour, or pull the doors down earlier and get back to their own busy lives.
5 Tactics for Running a Rock-Solid Lube Shop in 2025

Jan 29, 2025 | noln.net | Carol Badaracco Padgett

It’s no secret that New Year’s resolutions can be notoriously short-lived. This applies to professional life, too, where it takes smart planning and ongoing monitoring to keep your business in top form for another strong trip around the sun. This is how Brian Morrison, a quick lube owner and operator in the Carolinas, starts the process: “We have an end-of-year wrap-up with each store’s manager, looking back at the previous year and seeing if we hit our targets.
Grease Pig Lube & Tune: New Venture Brings Couple Back Home

Jan 17, 2025 | noln.net | Kacey Frederick

Leaving his job was a leap of faith, but Will had been waiting to do just this; and he knew the time was right. After spending 20 years away from Arkansas, Will and Bernadette made the decision to come back. “We have two kids in high school, and we were just wanting to get somewhere where we can settle in and finish out high school,” shares Will. “And we love Arkansas—we’d come back here every summer for a Razorback game, or just to see family and stuff.
Case Study: Build Your Shop with Equipment Essentials

Jan 15, 2025 | noln.net | Enid Burns

Tools are essential for any auto mechanic shop. A quick lube shop may be more concentrated in its scope, requiring a core set of tools that help mechanics get each customer's vehicle through the bay. That doesn't mean shops should just stick with the tools they have and not look for upgrades. While some tools are basic requirements, mechanics will learn to grow their toolbox with essentials that help get the job done in a time that lives up to the "quick" in quick lube.
Shop Look: Auto Ace Express Lube

Jan 13, 2025 | noln.net | Kacey Frederick

Shop Name: Auto Ace Express Lube & Service CenterLocation: Superior, WisconsinOwners: Alan and Gina AmatuzioBay count: 2 quick lube bays, 2 tire bays, and a 3-lift repair centerStaff size: 13Average Monthly Car Count: 1,000Based in Duluth, Minnesota, Auto Ace Express Lube was first purchased by Alan and Gina Amatuzio in 2001. Alan’s mother was the previous owner, but at the time she was living in Florida and couldn’t be near their first location in Duluth, Minnesota, on Kenwood Avenue.
Another Shop Look: Revisiting Quick Lubes From 2024

Dec 10, 2024 | noln.net | Kacey Frederick

Over the course of 2024, NOLN readers saw some of the most impressively designed quick lube facilities across the U.S. featured in our Shop Look section. As we bid farewell to the year and usher in 2025, we’re taking a moment to recognize just a few of these spectacular shops. Revisit the spacious Ecolube of Chowchilla, California, which owners Clay Haynes, Josh Ringeisen, and Jerry Volkmar managed to create after starting with a flooded basement, as they shared with us this past February.
Tatum: Moving into a New Year

Dec 2, 2024 | noln.net | Adam Tatum

Around this time of the year, many of you are looking to finish strong on your numbers. You are usually shoring up your crew for the slower, colder months (for some of us) and looking at how it will all end. Are you going to be down in customers or sales from the year before? This is a concern for those with new competition in your markets. Are you looking to hit a few year-end goals to pad the bottom line for a positive year?