PopSugar

PS started as POPSUGAR in 2005 when Lisa Sugar launched a blog focused on pop culture and celebrities. In 2006, Lisa and her husband, Brian Sugar, teamed up to transform her passion into a media brand located in San Francisco. By June 2024, POPSUGAR rebranded to PS and streamlined its focus to six main areas: Health, Fitness, Beauty, Balance, Identity, and Shopping. At PS, we strive to make wellness more attainable through relatable stories, personal insights, and expert-driven content. Our dedicated team of journalists and specialists conducts thorough research to create articles, videos, and social media posts that empower individuals to feel good about their well-being choices, regardless of what they may be. Through our key areas of focus—Health, Fitness, Beauty, Balance, Identity, and Shopping—we guide our audience to move forward with confidence.

National, Consumer

English

Online/Digital

Outlet metrics

Domain Authority

Ranking

Global

#23433

United States

#6613

Arts and Entertainment/Arts and Entertainment

#72

Traffic sources

Monthly visitors

Articles

What to Know About Teal Health FDA-Approved At-Home HPV Test

1 day ago | popsugar.com | Mercey Livingston

HealthCancerGetty Images | Verin MakcharoenGetty Images | Verin MakcharoenRaise your hand if you've ever procrastinated getting your Pap smear. While it's a crucial part of testing for HPV and cervical cancer, the test can range from uncomfortable to downright painful. Between having to strip down and endure the hard metal speculum, it's not exactly a pleasant experience.
Golloria George Is Setting a New Standard For Beauty

2 days ago | popsugar.com | Naomi Parris

BeautyCrownedMakeupCourtesy of Golloria George; Photography by Grace BukunmiCourtesy of Golloria George; Photography by Grace BukunmiWhile each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review Guidelines here. Despite the progress that's been made in recent years, the beauty industry still has a diversity problem.
I Swore Off Low-Rise Jeans — Then I Tried This Comfy, 2000s-Inspired Pair

5 days ago | popsugar.com | Haley Lyndes

FashionMadewellPS Photography | Haley LyndesPS Photography | Haley LyndesWhile each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review Guidelines here. I'll admit it: low-rise jeans don't exactly inspire excitement. In fact, most people still associate them with the early 2000s — when Britney Spears' butt crack was practically a pop culture mascot.
I Finally Tried Lipault’s Softside Luggage, and I’m Never Going Back to Hardshells

5 days ago | popsugar.com | Naomi Parris

TravelShoppingWhile each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review Guidelines here. PS Photography | Naomi ParrisAs a self-proclaimed travel novice, I rarely change my suitcase. I've used the same metallic pink hardshell carry-on from Calpak for five years straight for both international and domestic trips.
We All Agree We Look Hotter During Our Follicular Phase — But Why?

5 days ago | popsugar.com | Jasmine Desiree

BeautySkin CareGettyGettyNo, you're not imagining it — your skin looks more glowing and your face more symmetrical during the follicular phase of your menstrual cycle. This phase begins right after your period ends and typically lasts about a week. It's when estrogen rises, energy returns and many people naturally feel their best. Just like we have a circadian rhythm, those who menstruate also have an infradian rhythm: a 28-day hormonal cycle, better known as the menstrual cycle.
This 20-Minute Core Workout Is So Good It's Olympian-Approved

5 days ago | popsugar.com | Genevieve Farrell

FitnessWorkoutsPresented ByPresented ByWhile each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review Guidelines here. In this workout presented by Samsung Health, Olympian and Slay Athletic founder Louise Hazel shares the ab routine that keeps her core stable and strong for runs.
We Asked For OTC Birth Control — So Why Aren't More People Using It?

5 days ago | popsugar.com | Korin Miller

HealthBirth ControlGetty | TopMicrobialStockGetty | TopMicrobialStockThis story is not meant to serve as medical advice and is for informational purposes only. Women around the country celebrated when the first over-the-counter birth control pill, Opill, was approved by the Food and Drug Administration. But despite the fact that an important medication that was once gatekept has been available to everyone for nearly a year, Opill hasn't really caught on.
Makeup Artist Chelsea Uchenna Shares Beauty Tips and the Products She Uses on Doechii

5 days ago | popsugar.com | Naomi Parris

BeautyExpert EditMakeupCourtesy of Chelsea UchennaGettyCourtesy of Chelsea UchennaGettyWhile each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review Guidelines here. The Expert Edit features interviews with specialists about the products they swear by in their chosen field.
Shop the Under-$50 Makeup Essentials Flau’jae Johnson Used For Her First Met Gala

6 days ago | popsugar.com | Naomi Parris

ShoppingAthletesCourtesy of SamsungCourtesy of SamsungWhile each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review Guidelines here. The 2025 Met Gala was a night of Black excellence, power, legacy, and evolution.
10 Last-Minute Mother’s Day Gifts from UrbanStems That Will Arrive On Time

6 days ago | popsugar.com | Haley Lyndes

Smart LivingShoppingUrbanStemsUrbanStemsWhile each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review Guidelines here. One of the most traditional gifts for Mother's Day is a beautiful bouquet of flowers, and it's easy to see why — flowers are timeless, thoughtful, and always appreciated.