sportspro.com

1 day ago | sportspro.com | Ed Dixon

Partnership to focus on youth participation and grassroots developmentPIF joins Adidas, Anheuser-Busch InBev, Bank of America, Coca-Cola, Hisense, Lenovo, and Qatar Airways as Club World Cup sponsorSaudi Arabia is hosting 2034 World Cup and Fifa already has deal with AramcoSaudi Arabia’s Public Investment Fund (PIF) has become the latest sponsor of this summer’s Fifa Club World Cup.

2 days ago | sportspro.com | Ed Dixon

Reynolds and McElhenney bought Wrexham for around UK£2m in 2021Club was valued at UK£100m after selling minority stake to Allyn family last seasonRevenue forecast to hit about UK£50m in 2025/26Fresh from their promotion to the second tier of English soccer, Wrexham are reportedly considering selling a stake in the club for a valuation of up to UK£350 million (US$475 million).

2 days ago | sportspro.com | Ed Dixon

Tickets for opener as low as US$55.75 after being priced at US$349 in DecemberFifa expects “great attendances throughout the competition”Qatar Airways signs on as latest Club World Cup sponsorFifa has reportedly cut the cost of tickets for the opening match of the 2025 Club World Cup to less than a sixth of their original price to try and fill tens of thousands of empty seats.

4 days ago | sportspro.com | Sam Carp

Women’s basketball is transforming at a rapid rate but, as the sport is starting to find out, growth comes with challenges of its own. The most pressing of those matters for the Women’s National Basketball Association (WNBA) is the negotiation of a new collective bargaining agreement (CBA) with its players, who opted out of the current deal in October to pursue terms they believe better reflect their contribution to the league’s soaring popularity and increasing revenues.

4 days ago | sportspro.com | Sam Carp

Deal also covers Team USA and includes media buy with NBCLA28 has now secured as many sponsors in 2025 as it did during whole of last yearAutomotive category made available to local organising committee after Toyota chose not to renew IOC TOP dealJapanese carmaker Honda has been named a founding partner of the Los Angeles 2028 Olympic and Paralympic Games, making it the first brand to join the event’s top sponsorship tier in nearly four years.