Topps

The Topps Company, Inc. stands out as a leading name in both physical and digital collectibles. In January 2022, it became a key part of Fanatics Collectibles, serving as the main licensed trading card brand for the company. Established in 1938, Topps initially made a name for itself in the candy industry with "Topps Gum," later famous for Bazooka Bubble Gum. Its first set of trading cards hit the market in 1950. Today, Topps creates a variety of trading cards and collectibles, including custom cards, memorabilia, and sticker albums, featuring well-known franchises and pop culture icons like Major League Baseball, Major League Soccer, Star Wars, Bundesliga, UEFA Champions League, World Wrestling Entertainment, and Garbage Pail Kids. Additionally, Fanatics Collectibles has obtained long-term, exclusive rights to create, produce, and distribute trading cards for other major sports leagues, including the NBA, NBPA, and NFLPA, expanding their portfolio in the coming years.