Veterinary Practice News

Veterinary Practice News focuses on keeping U.S. veterinarians updated on the latest industry trends, effective practices, and innovative products related to managing veterinary practices, as well as caring for small animals and horses. This publication is audited by BPA Worldwide and connects with 57,000 professionals, including veterinarians, technicians, managers, and others involved in animal health care.

National, Trade/B2B

English

Magazine

Outlet metrics

Domain Authority

Ranking

Global

#601128

United States

#235893

Pets and Animals/Pet Food and Supplies

#1248

Traffic sources

Monthly visitors

Articles

How to engage clients in parasite conversations

3 weeks ago | veterinarypracticenews.com | Wendy Myers

The "Rule of 7" marketing principle suggests clients must hear a message seven times before they will buy or accept a product or service.1 A 2024 survey of 1,000 pet owners revealed nearly 40 percent of dog and cat owners do not believe their pets are at risk of getting heartworms and nearly 30 percent said their pets are not on heartworm disease prevention.2 A single voice—whether veterinarian or technician—explaining the importance of parasite prevention is not sufficient.
Your must-have arsenal to combat anesthetic complications

4 weeks ago | veterinarypracticenews.com | Eduardo Miranda

Veterinarians understand anesthesia is a risky but necessary part of the job. Undetected underlying conditions or complications during an operation can quickly present themselves in small animals sedated under anesthesia and lead to patient morbidity or mortality. These complications can arise during the perioperative, operative, and postoperative stages of a procedure, and each stage contains unique potential obstacles for veterinarians to overcome to achieve patient safety.
Your essential guide to xylitol poisoning in dogs

1 month ago | veterinarypracticenews.com | Erica Tramuta-Drobnis

By Erica Tramuta-Drobnis, VMD, MPH, CPHWhile some people see benefits in the use of xylitol, others may develop GI upset, or as we see in dogs, much more severe concerns may arise. Xylitol is toxic to all dogs, with the risk of profound hypoglycemia and hepatic necrosis of key considerations. (Let clients know, too, some manufacturers use the term "birch sugar," for xylitol on their labels.)Membership RequiredThis content is for members only. Login | Join NowYou’ve landed on a members-only feature.
8 tips to extend post-conference experiences

1 month ago | veterinarypracticenews.com | Wendy Myers

Create an itinerary so you go home from veterinary conferences with more than aching feet and bloodshot eyes from late-night conversations with colleagues. You will invest substantial hours and dollars in your professional growth. When you thoughtfully plan what to do before you return to daily work routines, you guarantee a good return on investment.
Canine longevity drug advances toward FDA approval - Veterinary Practice News

1 month ago | veterinarypracticenews.com

The FDA’s Center for Veterinary Medicine has accepted the Reasonable Expectation of Effectiveness (RXE) for LOY-002. Learn more about what this ‘milestone’ means in the pursuit of an FDA conditional approval.
The Lyme-positive dog: Is it necessary to treat a blue dot?

2 months ago | veterinarypracticenews.com | Erica Tramuta-Drobnis

So, do we treat all 9.55 percent that test positive, even if they are asymptomatic and testing confirms exposure but cannot tell us which ones will, if ever, develop clinical signs? That is a lot of antibiotics to doll out for often asymptomatic patients. Sadly, because the disease is not reportable in animals, we have a much less clear picture of the true incidence of clinical cases than in human medicine, which also has significant underreporting concerns.
Small animal dentistry: A vet’s One Health antimicrobial stewardship outlook

2 months ago | veterinarypracticenews.com | Erica Tramuta-Drobnis

Veterinary dentistry plays a substantial role in small animal preventive medicine and overall health outcomes. As veterinarians, we can make an enormous difference in the global use of antimicrobials by using them mindfully, grounded by evidence-based medicine. Veterinary dentistry practices continue to exhibit deficiencies in the area of antimicrobial use. Practicing antimicrobial stewardship (AS) not only enhances animal health but also lessens the risk of negative One Health impacts.
6 ways to engage clients over the phone

2 months ago | veterinarypracticenews.com | Wendy Myers

A hospital manager called me for advice on coaching a client service representative who is great face-to-face with clients but comes across as curt and rude on the phone. "How can she be more engaging during phone conversations?" he asked. Here are ways every team member can have meaningful connections over the phone:1) Visualize your callerPhone calls are often the first touchpoint for existing and prospective clients.
A brighter future for parvovirus patients

Jan 24, 2025 | veterinarypracticenews.com | Ray Chan

Our Canine Parvovirus Monoclonal Antibody helps puppies recover faster, and current users report reductions in clinic stress during parvo treatment.1,2 Find out why veterinary teams are embracing CPMA. Read More ->
What’s new for in-clinic hematology?

Jan 24, 2025 | veterinarypracticenews.com | Ray Chan

Demand for veterinary care is greater than ever, fueled by the global growth in pet ownership (which shows little sign of abating), the rising life expectancy of pets and the increasing expectation among pet owners for their pets to receive healthcare standards equivalent to their own. This demand has placed considerable pressure on already-busy clinical teams. Simultaneously, veterinary medicine is seeing a shift away from curative treatment, towards preventative practice.