Veterinary Practice News

1 week ago | veterinarypracticenews.com | Brittany V. Lancellotti

Buddy, a lively five-year-old male golden retriever, had been struggling with relentless itching and recurrent infections for months. His owner, desperate for relief, tried multiple medications with inconsistent results. A closer evaluation revealed Buddy had concurrent atopic dermatitis and food allergies, making a single medication insufficient.

1 month ago | veterinarypracticenews.com | Wendy Myers

The "Rule of 7" marketing principle suggests clients must hear a message seven times before they will buy or accept a product or service.1 A 2024 survey of 1,000 pet owners revealed nearly 40 percent of dog and cat owners do not believe their pets are at risk of getting heartworms and nearly 30 percent said their pets are not on heartworm disease prevention.2 A single voice—whether veterinarian or technician—explaining the importance of parasite prevention is not sufficient.

1 month ago | veterinarypracticenews.com | Eduardo Miranda

Veterinarians understand anesthesia is a risky but necessary part of the job. Undetected underlying conditions or complications during an operation can quickly present themselves in small animals sedated under anesthesia and lead to patient morbidity or mortality. These complications can arise during the perioperative, operative, and postoperative stages of a procedure, and each stage contains unique potential obstacles for veterinarians to overcome to achieve patient safety.

1 month ago | veterinarypracticenews.com | Erica Tramuta-Drobnis

By Erica Tramuta-Drobnis, VMD, MPH, CPHWhile some people see benefits in the use of xylitol, others may develop GI upset, or as we see in dogs, much more severe concerns may arise. Xylitol is toxic to all dogs, with the risk of profound hypoglycemia and hepatic necrosis of key considerations. (Let clients know, too, some manufacturers use the term "birch sugar," for xylitol on their labels.)Membership RequiredThis content is for members only. Login | Join NowYou’ve landed on a members-only feature.

2 months ago | veterinarypracticenews.com | Wendy Myers

Create an itinerary so you go home from veterinary conferences with more than aching feet and bloodshot eyes from late-night conversations with colleagues. You will invest substantial hours and dollars in your professional growth. When you thoughtfully plan what to do before you return to daily work routines, you guarantee a good return on investment.