Anita Wong

Aug 22, 2024 | mediacatmagazine.co.uk | Anita Wong |Chris Jefford |Will Poskett |Sam Collenette

(They don’t step into a bar together, don’t worry.) The answer is that all these video game brands have created , creating interconnected campaigns across multiple platforms. Whether that’s through films, comics, or collectable cards, these giants have managed to level up and expand beyond their fictional game worlds to reach new audiences and keep their current fans engaged. But that’s old news, right?