Avya Chaudhary

1 month ago | sprinklr.com | Avya Chaudhary |Ifrah Rehman

The oft-quoted phrase, “Content is King” was first coined in 1996 by none other than Bill Gates. It was the title of an essay written by Gates in 1996 where he referred to content as a commodity. Guess what - this holds true even now after almost 30 years since the phrase first came into existence. So, what’s the secret to a stunning Instagram feed? Catchy Reels? Funny captions? Interactive Stories? Viewers are more likely to engage when your visuals are spot on.

2 months ago | pubs.acs.org | Avya Chaudhary

Tuesday, February 18, 2025 Please be aware that pubs.acs.org is undergoing maintenance from Saturday February 1 to Monday Febraury 3, that may have an impact on your experience. During this time, you may not be able to access certain features like login, purchasing single articles, saving searches or running existing saved searches, modifying your e-Alert preferences, or accessing Librarian administrative functions.

2 months ago | sprinklr.com | Ankita Srivastava |Avya Chaudhary

Ever wondered why some social media videos look flawless while others come across as pixelated disasters? It often boils down to one critical factor — getting your social media video sizes right. Without optimization, videos risk looking stretched, cropped or blurry, leading to a poor viewer experience and reduced engagement. In a competitive digital landscape where 60% of businesses use video as a core marketing tool, precision is everything.

2 months ago | cen.acs.org | Avya Chaudhary

On the barren coast of Akhfenir, Morocco, a nature-based solution to the climate crisis is taking shape. Raffael Jovine is building an oblong, mechanically stirred pool full of pea-green water. He claims it's the world's largest "algal raceway pond." Bordered by desert on one side and cold ocean currents on the other, this seemingly inhospitable land is where Jovine found the perfect algal strains to capture carbon dioxide.

Jan 16, 2025 | sprinklr.com | Avya Chaudhary |Shubham Gupta

Instagram is redefining B2B marketing with its unmatched combination of visual storytelling and precise audience targeting. This shift has positioned the platform as a key player in driving engagement and business growth for brands. Gone are the days when B2B marketing on Instagram focused only on promoting conferences and networking events.