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Mar 13, 2024 | 
squadhelp.com | Grant Polachek |Callie Lavit |Lotte Reford
Photo by: Lara Jameson courtesy of Pexel.comChoosing a domain name is an important step for every business. Your domain name is your online platform and a key building block of your brand. The right domain creates trust and loyalty among your customers, while the wrong one could do the opposite. But after you find your domain name, there are several important decisions about the structure of your website. After all, every page has its place in the customer journey.
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Mar 13, 2024 | 
squadhelp.com | Callie Lavit |Grant Polachek |Lotte Reford
Photo by: Pavel Danilyuk courtesy of Pexel.comFor many people, starting a business demands a steep learning curve across various disciplines. In the early stages, you’ll quickly become a fundraiser, an accountant, and a marketer. Creating an innovative new workflow tool or a secret recipe hot sauce doesn’t mean you’re a natural when it comes to these other elements of business! For most people, building a website is one thing they never thought they’d have to do until it became a necessity.
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Mar 13, 2024 | 
squadhelp.com | Callie Lavit |Grant Polachek |Lotte Reford
Photo by: Erik Mclean courtesy of Pexel.comIt’s a key idea in business that you should never forget your roots. Even as you grow and find unimaginable success, remembering where you came from connects you to the passion and drive you had back where it all started. And it might be less poetic, but you also need online roots! In fact, every website needs a root domain, which is an integral part of establishing an online presence. But what is a root domain? Let’s find out.
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Mar 13, 2024 | 
squadhelp.com | Lotte Reford |Callie Lavit
Photo by: Nur Yilmaz courtesy of Pexel.comUsing a generic email address for your business is like turning up at someone’s door in a Subaru Impreza and sweatpants carrying a trowel, and trying to convince them you’re a legitimate landscaping service. How many people will employ you? How many people will even open the door? But what if you turn up in branded overalls and a truck with your logo emblazoned on the side? Instant legitimacy and customer trust.
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Mar 13, 2024 | 
squadhelp.com | Lotte Reford |Callie Lavit
Photo by: Energepic.com courtesy of Pexel.comAlmost everyone who’s owned a website has been there — you put in months of work growing your site or online business, only to notice that traffic has dried up. When you look into it, you notice a few mentions of being blacklisted. What a bummer!Being placed on a spam blacklist is about as unpleasant as an unexpected IRS audit. All it takes is one minor issue, and suddenly, your carefully built online presence and search visibility take a nosedive.
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Mar 13, 2024 | 
squadhelp.com | Lotte Reford |Callie Lavit
Photo by: Mikhail Nilov Courtesy of Pexel.comSo, you’ve built a great website, but now you want to reach more people and streamline how they access it. Well, a domain alias could be just what you need. Domain aliases allow you to use multiple domain names to point to the same main website. Think of big brands like Coca-Cola. They want people to find their website in whichever way they choose. So they might own coca-cola.com, coke.com, coke.net, and show the same website at each domain.
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Mar 13, 2024 | 
squadhelp.com | Lotte Reford |Callie Lavit
Photo by: Erik Mclean Courtesy by Pexel.comFor any business, having a strong online presence is a must if you want to succeed. A key part of that is selecting the perfect business domain name. Your domain acts as your virtual storefront – it’s how customers find your business on the web. In fact, potential clients even form impressions about your credibility based on your domain, so selecting the right one is important. But how can you choose the right domain name and establish it properly?
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Mar 13, 2024 | 
squadhelp.com | Thom Davies |Callie Lavit |Lotte Reford
Photo by: Pixabay courtesy of Pexel.comIf owning a website or starting a blog is new to you, the term “domain name” may be unfamiliar. Don’t worry; we all start somewhere. And if you’re reading this online, you know more about domain names than you think! So, let’s talk about second-level domains and get that knowledge topped up. Domains serve as digital addresses for websites, just as physical addresses do for people and businesses. They provide unique locations so visitors can find your site.
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Mar 13, 2024 | 
squadhelp.com | Lotte Reford |Grant Polachek |Callie Lavit
Photo By: Jimmy Chan courtesy of Pexel.comWe’ve all seen some bad parking in our time. The Ferarri with no disability badge parked across two accessible parking spaces. The pickup truck blocking in the Mini Cooper. But what about good parking? What about parking that’s so good it makes you money? This is domain parking, a practice that monetizes unused domain names to create a valuable income stream. And it has nothing to do with cars.
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Mar 13, 2024 | 
squadhelp.com | Callie Lavit |Lotte Reford |Thom Davies
When you’re starting a business, you know you need to get the word out. What’s it going to be? An advertising blimp at a football game? Flyering on Main Street? Unleashing your army of carrier pigeons? Back before the internet, maybe. In 2024, you can spread the word with your domain and website. But what exactly do these words mean? Domain vs website is a common query for those setting out on their business journey. You know you need an online presence, but how do you get one? You’re about to find out.
