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1 week ago | 
thedieline.com | Rudy Sanchez |Cannabis packaging
It’s hard to describe any cannabis brand as being “legendary.” Legal weed in the US is relatively new, and despite being legal-ish, it still faced years of stigma, which kept many professionals away from the industry. Things have come a long way since then, and a decade later, a handful of cannabis enterprises have blossomed into brands that look and feel legitimate and approachable. Subscribe to Read More
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1 week ago | 
thedieline.com | Chloe Gordon |Cannabis packaging
Urb’s Fly High collection, designed by Unusual, leans into the airline concept, from the boarding pass typography to the packaging window that mimics an actual plane window (complete with a floating nug outside). The crisp blue-and-white palette pairs with aviation-style language like “frequent flyer” and “skybites,” creating a brand world that feels cheeky but clean. Every detail, down to the tray table-style vape design, sticks the landing on this weed-meets-wanderlust concept.
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3 weeks ago | 
thedieline.com | Rudy Sanchez |Cannabis packaging
In the wild, wild west that is cannabis, Cann is relatively well-known for its THC elixirs. Now, the brand is branching out and announcing a new line of gummies. Dubbed “Cann Canns,” these gummies are made from natural ingredients, lightly sweetened, and designed for microdosing. Each Cann Canns contains 2mg of hemp-derived THC and 4mg of CBD, with a total of 12 servings per bag.
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3 weeks ago | 
thedieline.com | Chloe Gordon |Cannabis packaging
Fred&Co.’s design for Snoozy leans into playful structure with oversized, bubble-like typography that takes up nearly the full height of the pouch. The wordmark runs vertically up the left, anchoring the layout while flavor names and gummy types sit in a more compact, chunky font. Each variant uses a full-bleed pastel to distinguish function, backed by matching fruit imagery.
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1 month ago | 
thedieline.com | Chloe Gordon |Cannabis packaging
MOMO’s packaging dials up the energy with a punchy mix of bold typography, tropical-inspired illustrations, and saturated color palettes. The design leans into an almost sun-faded print aesthetic, with typography that feels slightly off-register, adding a laid-back, island-market feel. Playful icons, including sunbursts, palm trees, and exotic fruits, reinforce the flavor experience, making each box feel like a mini postcard.
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1 month ago | 
thedieline.com | Rudy Sanchez |Cannabis packaging
Austin Beerworks is a brewery in Texas that has recently entered the hemp beverage space, launching High Five. The alcohol-free drinks contain legal, hemp-derived 5mg each of THC and CBD and are only 19 calories. The low dose and combination of THC and CBD make for drinks that are easy to session and provide an alternative to beers and cocktails containing alcohol. High Five partnered with their fellow Austinites Helms Workshop for the packaging design.
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Dec 11, 2024 | 
thedieline.com | Chloe Gordon |Cannabis packaging
Two years ago, I wrote a piece questioning what the future holds for the Jewish CPG market. While I predicted less blue and fewer typefaces that resemble an English version of Hebrew, I did not predict THC-infused Hannukah gelt. But it’s here. Designed by Mitch Weisen, Tokin’ Chews is a brand that brings a highly contemporary, hilarious take on Jewish foods (and edibles). The result is exactly what the Jewish CPG market needed: modernizing with a side of self-aware humor.
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Oct 15, 2024 | 
thedieline.com | Chloe Gordon |Cannabis packaging
The packaging design for Mammamia’s Buon Giorno and Buona Sera uses bright color schemes and bold, light hearted typography to create an immediately eye-catching aesthetic. Each box features imagery that emphasizes the fruit flavor and cannabis strain inside, while the interior reveals a pattern and “Taste Good Times” message, adding to the joyful experience.
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Aug 19, 2024 | 
thedieline.com | Rudy Sanchez |Cannabis packaging
Being illegal did little to stop cannabis from being a part of mainstream culture, though with criminalization came stigmatization, with consumption long associated as the exclusive domain of “hopheads” and hippies. Worse still, it has been used as a tool to disparage and look down on people of color. My, how the times have changed.
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Jul 23, 2024 | 
thedieline.com | Andrew Gibbs |Cannabis packaging
Simple Packaging Studio has designed a striking identity for Office Supplies, a CBD brand positioned for the office environment. The brand cleverly turns CBD products into workplace essentials, utilizing sleek, monochromatic packaging that blends into a professional setting. The design features bold typography and industrial elements, creating an impactful presence on shelf. This placeholder is removed when the ad slot is configured. This placeholder is removed when the ad slot is configured.
