Caroline Green

2 weeks ago | roirevolution.com | Robyn Riley |Caroline Green

Many businesses view individual service channels like SEO and Paid Search as requiring separate strategies; aligning those strategies, however, can be extremely beneficial for your business. So, how can PPC and SEO teams work together in 2025? We’ll share several ways they impact each other and why both channels are essential for your company’s success.

1 month ago | roirevolution.com | Robyn Riley |Caroline Green |Cassidy Perkins |Drew Walters

Welcome to our April 2025 SEO News Recap! In this edition, we cover March core update observations, the evolving role of AI, spam policy changes, and more! Also, don’t forget to check out our latest installment of ROI Answers to find answers from our experts to commonly asked SEO questions. The March 2025 Core Algorithm Update started on the 13th and took 14 days to fully roll out.

2 months ago | roirevolution.com | Robyn Riley |Cassidy Perkins |Caroline Green |Niki Morock

Welcome to our March 2025 SEO News Recap! In this edition, we cover March core update, robots.txt, tons of AI updates, and more! Also, don’t forget to check out our latest installment of “ROI Answers” to find answers from our experts to commonly asked SEO questions. Google launched the March 2025 Core Algorithm Update on March 13th with little fanfare.

Mar 5, 2025 | roirevolution.com | Robyn Riley |Cassidy Perkins |Caroline Green |Niki Morock

Welcome to our February 2025 SEO News Recap! In this edition, we cover some general SEO advice, increased competition for Google, AI updates, and more! Also, don’t forget to check out our latest installment of “ROI Answers” at the end of this article to find answers from our experts to commonly asked SEO questions. John Mueller was recently asked about tabbed navigation; when you intentionally hide content behind a series of tabs on a product page or informational page, for example.

Jan 24, 2025 | roirevolution.com | Robyn Riley |Cassidy Perkins |Caroline Green |Niki Morock

Welcome to our January 2025 SEO News Recap! In this edition, we cover Google’s December 2024 spam update, faceted navigation recommendations, warnings against using generative AI for links and more! Also, be sure to check out our latest installment of “ROI Answers” at the bottom of this article to find answers to commonly asked SEO questions. Google recently rolled out a significant spam update that affected many websites.