Cath Connell

Sep 7, 2023 | flyingsolo.com.au | Cath Connell |Nick Brogden |Brett Lillie |Ashley Olsson

As a small business owner, it is normal to feel the pressure to be “on” all year round (because sadly, the bills don’t pause during winter). However, being aware of nature’s cycles – and tapping into the energy of each season – can help you build your business sustainably over the long haul, explains Cath Connell.

Aug 6, 2023 | flyingsolo.com.au | Amy Miocevich |Ashley Olsson |Nick Brogden |Cath Connell

Ahoy there, fellow business adventurers. Picture your business voyage as a daring sea expedition. You’ve got a grand vision, a sturdy ship, and a crew full of enthusiasm. But hold on, something’s missing – your map to the treasure!, shares Amy Miocevich, marketing expert and the author of  The Very Good Marketing Guide. Well, fear not, for in the realm of business, a marketing plan is your trusty compass.

Aug 3, 2023 | flyingsolo.com.au | Ashley Olsson |Nick Brogden |Cath Connell |Roxanne Calder

As small business owners, we are responsible to our customers, community, and planet to operate environmentally and sustainably. However, with the rise of greenwashing – the practice of making false or misleading claims about the environmental benefits of a product or service – it can be challenging to know how to communicate our sustainability efforts effectively, explains Ashley Olsson, founder of sustainability advisory firm, Evolveable Consulting.

Aug 2, 2023 | flyingsolo.com.au | Cath Connell |Roxanne Calder |Erika Cramer |Brooke Vulinovich

I’m hearing more and more stories of employers begging their staff to come back into the office after the pandemic shifted everything they thought about the “best” way to work. It turns out that the world does not come to a stop when people don’t have a boss to look over their shoulder. In fact, most employees were more productive, explains business coach Cath Connell. So why is “full-time, workplace-based” work still considered the gold standard when it comes to employer expectations?

Jul 5, 2023 | flyingsolo.com.au | Terri Martin |Cath Connell |Nick Brogden |Ashley Olsson

In times of economic uncertainty, business leaders often turn externally to get impartial advice on the best way to navigate forward. Consultants provide an excellent way of evaluating your business from an external point of view and then mapping out the best way forward based on their experience.