Danielle Masterson

4 days ago | nutraingredients-usa.com | Danielle Masterson

IFF’s new report outlines how food and beverage manufacturers can better support this emerging consumer segment with products that align with their evolving preferences by taking sensory experience and nutritional needs into consideration. The biggest takeaway from the report, according to Mimi Sherlock, VP of Consumer Intelligence, IFF, is consumer’s desire for more nutrition from every product.

1 week ago | nutraingredients-usa.com | Danielle Masterson

“My two co-founders and I quit our jobs and immediately started Evvy when we uncovered the fact that women weren’t required to be in clinical research until 1993, and we’re still diagnosed over four years later than men across over 700 diseases,” said Pita Navarro, chief scientific officer and co-founder of Evvy.

1 week ago | nutraingredients-usa.com | Danielle Masterson

“I was very successful in technology, but I didn’t feel like it was my calling and my true passion,” Halama said. “My children were pretty young, and I was working for IBM at the time on a cloud-based storage platform.

1 week ago | beveragedaily.com | Danielle Masterson

“Our Hydration Multiplier and Hydration Multiplier Sugar-Free formulas help the body retain fluids for up to four hours—significantly longer than water alone,” said Sai Chaluvadi, vice president of research & development, scientific affairs at Liquid I.V., and also an author on the study. “They also improve net fluid balance while reducing urine output, translating to longer-lasting hydration and sustained performance.

1 week ago | nutraingredients-usa.com | Danielle Masterson

Pvolve, a fitness method that focuses on low-impact workouts, recently partnered with Tally Health, a consumer-facing biotechnology company aimed at improving healthspan and longevity, to offer a preventive health journey that combines functional movement with longevity science. The companies said they are reimagining longevity by providing a curated bundle that includes a concierge experience that blends science, movement and daily optimization.