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1 month ago | 
wellandgood.com | Katie Maguire
Officially launching on May 15, Base is a science-backed daily supplement formulated for all people and all bodies. Whether you're taking it for prevention, confidence, or daily care, Base is designed to support your whole-body health—especially in those not-so-glamorous but oh-so-important areas, like gut balance, immune function, and perhaps most excitingly, urinary tract health.
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2 months ago | 
wellandgood.com | Francesca Krempa |Stefanie Weiss |Jaime Osnato |Katie Maguire
The beauty industry has made significant strides in inclusivity over the past decade. Many makeup products, like foundations and concealers, have expanded to include a wider range of shades, ensuring everyone can find a match. Gender-neutral cosmetics and skincare lines have become the norm rather than the exception. Other brands are embracing imperfections—acne, laugh lines, body hair—rather than trying to correct them. But when it comes to accessibility, there's still work to do.
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2 months ago | 
wellandgood.com | Jaime Osnato |Katie Maguire |Jessie Quinn |Maeve McCormick
These days, it seems like everything is getting a protein-packed makeover—even our favorite beverages. Protein coffee, protein water, and even protein Diet Coke have been making the rounds with the wellness influencers. Everywhere you look, people are obsessed with squeezing more protein into their day, as if every sip *needs* to be muscle fuel. But do we really need to be chugging our protein, or is this just another nutrition trend gone overboard?
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2 months ago | 
wellandgood.com | Stefanie Weiss |Jaime Osnato |Katie Maguire |Jessie Quinn
Your daily horoscope is giving a heavy dose of “Let’s go!” energy today. Mighty Mars, the planet of action, finally leaves Cancer, where it’s been on and off for seven months. This planet was in retrograde motion for most of the winter, making many of us feel cranky and exhausted—and stopping certain projects in their tracks.
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2 months ago | 
wellandgood.com | Katie Maguire |Jessie Quinn |Maeve McCormick |Stefanie Weiss
If there’s ever a time to invest in timeless staples that feel as good as they look, it’s Earth Month—and Jenni Kayne is making it easier than ever. Right now, you can score up to 25% off the brand’s effortlessly elevated essentials, including their cult-favorite cashmere and perfectly tailored wardrobe heroes.
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2 months ago | 
wellandgood.com | Helen Sidebotham |Khuyen Dinh |Katie Maguire |Aimee Simeon
It’s the early 2000s, and the Olsen twins’ oversize sunglasses, layers upon layers of beaded necklaces, and floor-skimming kimono dresses are *the* look. Now fast forward a quarter century and boho is back, baby. ICYMI, free-flowing, free-spirited style is all over the runway this year—and rather than limiting the cool and calming aesthetic to your closet, you can extend it to your living space, too.
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2 months ago | 
wellandgood.com | Katie Maguire |Aimee Simeon
These Are the Best Makeup Products of 2025After months of blending, swiping, and setting, we can officially confirm: These 2025 Beauty Award winners will revolutionize your routine.
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2 months ago | 
wellandgood.com | Khuyen Dinh |Katie Maguire |Aimee Simeon
March comes with the luck of the... well, shoppers, in this case. From sneakers that'll help you get outside to our newfound favorite skincare items, it's hard not to fill your entire shopping basket with anything and everything you want—which is why we turn inwards.
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2 months ago | 
wellandgood.com | Helen Sidebotham |Khuyen Dinh |Katie Maguire |Aimee Simeon
Is there any color more perfectly spring-y than butter yellow? This rich-yet-subtle hue has been trending for a minute, but as temperatures are warming, we're finding it more irresistible than ever. A coordinating workout set in butter yellow isn't just a sign that you're keeping pace with the trends—it's a look that adds an instant air of sophistication to whatever's on the agenda for the day, whether that's barre class or just popping down to the corner coffee shop for an olive oil latte.
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2 months ago | 
wellandgood.com | Gabrielle Kassel |Khuyen Dinh |Katie Maguire |Jennifer Heimlich
It may have been the promise of Robby Hoffman as a dashing Dom extra and a shining Jenny Slate performance that convinced me to start watching the new FX series Dying for Sex. But it was the frank conversation about hog-tying—a form of sexual bondage—that really sucked me into the series, just 20 minutes into episode one. Finally, I thought. A portrayal of kink that is honest, caring, and funny all at once. Amanda K.
