
Kim Shaw
Publisher and Editor at Campaign Brief Asia
Joint Publisher and Editor at Best Ads
A blog for advertising creatives in Asia. To pass on news or advertise or to subscribe, email: [email protected]
Articles
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1 week ago |
campaignbrief.com | Kim Shaw
MAD STARS is judged by more than 350 experts from over 70 countries, ensuring a truly global standard of fairness and quality. For the Professional division, one round of online preliminary judging is followed by three final judging (1 online and 2 offline) to determine Gold, Silver, Bronze, and Crystal winners, Grand Prix winners in each category, and Grand Prix of the Year winners. Meanwhile, the General Public division winners are selected based only on preliminary judging.
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1 week ago |
campaignbriefasia.com | Kim Shaw
Benchmarking excellence in craft across the region, the evening celebrated the work setting the gold standard in commercials, music videos, and short films – and the people behind it. This year’s Executive Jury, a selection of the region’s top directors, producers and creatives, awarded the Grand Prix to Telstra’s ‘Better on a Better Mobile Network’ campaign, which also picked up awards in the Animation and Idea | Commercial categories.
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1 week ago |
campaignbriefasia.com | Kim Shaw
On September 1, 2025, Ndidi Oteh will become CEO of Accenture Song. Oteh is currently the Accenture Song Americas lead. Since joining Accenture in 2011, Oteh has been a trusted partner to many of the largest and most innovative Fortune 500 companies, leading complex digital transformations and consumer growth strategies. Oteh will also join Accenture’s Global Management Committee (GMC). Nick Law will become the new Song creative strategy & experience lead and will also join Accenture’s GMC.
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2 weeks ago |
campaignbriefasia.com | Kim Shaw
| | Awards by Kyoorius do not follow a hierarchical structure – there are no golds, silvers or bronze medals. Instead, only the work that deserves recognition wins an Elephant. In total 7 Baby Black Elephants, 166 Blue Elephants, 3 Purple Elephants were awarded. This year, Kyoorius received over 4000 entries from over 500 entrants, the highest ever in their history.
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2 weeks ago |
campaignbriefasia.com | Kim Shaw
“At Attivo, our obsession with what’s next drives us to reimagine the future of brand and consumer engagement. To stay ahead, we’re scaling and evolving our consumer and healthcare capabilities across the U.S. through the acquisition of The Next Practice,” says Attivo Global CEO Cam Murchison.
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Type Directors Club opens call for entries for global TDC70 competition – deadline December 8 https://t.co/ln097QPXEr https://t.co/5NJmx0JhCs

‘The Real, the Unreal and the Reinvented’: Ogilvy’s annual marketing + communication trend report https://t.co/WlODyZIlqL https://t.co/hQPLiM9MgN

Campaign Brief Asia Creative Rankings 2023: Ogilvy goes five in a row as Thailand’s #1 ranked agency with Leo Burnett narrowly edging out Wunderman Thompson for #2 https://t.co/7BrzYXvn7j https://t.co/YSPtrFrcGf