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1 month ago | bestadsontv.com | Jason Byrne

Embed Video Save for $5 Download FREE with PRO membership When it comes to university admission policies, institutions around the world reduce young people to a grade or single number. In Australia, that number is the Australian Tertiary Admission Rank (ATAR). But with creative subjects marked down, the ATAR is not a fair or accurate measure of creativity.

Jan 15, 2025 | bestadsontv.com | Jason Byrne

Embed Video Save for $5 Download FREE with PRO membership When it comes to university admission policies, institutions around the world reduce young people to a grade or single number. In Australia, that number is the Australian Tertiary Admission Rank (ATAR). But with creative subjects marked down, the ATAR is not a fair or accurate measure of creativity.

Sep 21, 2024 | bestadsontv.com | Marcus Byrne

View hi-res In Australia, the brown paper bag is as synonymous with alcohol as it is with Menulog delivery. So, to launch our alcohol service, we leveraged our most distinctive brand asset, the Menulog delivery bag and cleverly combined it with the brown paper bags found in bottle shops. Taking something instantly recognisable in culture and combining it with our bag allowed people to make a clear connection between Menulog delivery and alcohol.

Jul 19, 2024 | bestadsontv.com | Marcus Byrne

View hi-res To get House of the Dragon fans breathing fire ahead of the season 2 launch we created dueling hot sauces. With the help of cult hot sauce label ‘Bunsters’ we developed two unique (and f**king hot) recipes for each of the warring houses - a black sauce for the Dracarys sympathizers and a green sauce for the King Aegon supporters. The bottles which featured custom foiling and hand dipped wax seals. The bottles on shelf and at tables acted as ambient posters for the campaign.

Jul 6, 2024 | bestadsontv.com | Marcus Byrne

View hi-res To increase awareness of Victoria Police’s Online Reporting service for stolen property, we installed a forced perspective optical illusion on one of Melbourne’s busiest streets, transforming a wall into a cross-section view of a garage where a bike has been stolen.