Kyle S. Hardman

Oct 28, 2024 | learn.g2.com | Kyle S. Hardman |Jennifer Adler |Alex Souchoroukof |Piper Thomson

Be it a flash sale alert, an exclusive discount code, or a personalized offer, SMS marketing stands out for its ability to grab your audience's attention and prompt instant action. As businesses seek more personalized and effective ways to engage with their customers, SMS marketing offers a unique advantage to marketers like you. By using innovative SMS marketing tools, you can deliver personalized and relevant messages that resonate with your audience and drive conversions.

May 27, 2024 | learn.g2.com | Hannah Harrington |Kyle S. Hardman |Arash Asli |Robert Kazmi

Imagine a world where everyone who landed on your website bought your product. Even if you’ve created personas, developed funnels, researched multiple paths to purchase, and created a website optimized for conversion, the modern buyer’s journey (unfortunately) is not that straightforward. But you can always try to bring the bounced customers back to your website and find ways to convert them. What is retargeting?