Articles

  • May 27, 2024 | learn.g2.com | Hannah Harrington |Kyle S. Hardman |Arash Asli |Robert Kazmi

    Imagine a world where everyone who landed on your website bought your product. Even if you’ve created personas, developed funnels, researched multiple paths to purchase, and created a website optimized for conversion, the modern buyer’s journey (unfortunately) is not that straightforward. But you can always try to bring the bounced customers back to your website and find ways to convert them. What is retargeting?

  • Mar 30, 2023 | koombea.com | Robert Kazmi

    Brands that want to offer banking services to their customers, such as credit and debit cards, turn to banking as a service offerings from financial institutions to avoid the difficulties of creating their own banking infrastructure and meeting the strict compliance and regulatory requirements of the industry. Embedding financial services in your organization’s offerings can enhance the customer experience and drive customer loyalty to new heights.

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