Luz Corona

1 week ago | campaignlive.com | Luz Corona

Much like the Campaign award she received a few weeks ago, Asha Shivaji is an inspiring woman. The CEO of SeeMe Index — a company that uses responsible AI to track how inclusive brands really are — shares her journey from digital marketing to founding a company focused on inclusive marketing.

1 week ago | campaignlive.com | Luz Corona

Earlier this week, the third annual Possible conference took place at the Fontainebleau Miami Beach. The “premier marketing event for business leaders and decision makers” has grown significantly as this year saw a record-breaking 5,400-plus total attendees, nearly twice as many as 2024 attendance that totaled 3,600. The speaker lineup was solid.

2 weeks ago | campaignlive.com | Luz Corona |Leslie Blount

With the Super Bowl and Winter Olympics on the horizon, NBCUniversal is preparing for one of its biggest upfront seasons yet. In this episode, Luz Corona sits down with Karen Kovacs to unpack NBCU’s multi-platform strategy — from the cultural dominance of Bravo to the growing importance of Telemundo in reaching Hispanic audiences. They also discuss lessons from past campaigns, how news continues to anchor audience trust and why emerging sports talent may be the future of brand storytelling.

2 weeks ago | campaignlive.com | Luz Corona

This week was for the girls. In a serendipitous series of calendar events this week, I found myself chatting with a lot of women in the industry and, to steal the theme of Campaign’s Inspiring Women event held yesterday, I can only summarize by stating … I am leaving this week feeling inspired. Inspired by resilience.

4 weeks ago | campaignlive.com | Luz Corona

We Are Rosie wants people to work. The marketing solutions platform was created in 2018 by former ad exec Stephanie Nadi Olson to provide freelance marketers with opportunities to create project-based work with the flexibility that comes with working remotely. In return, they would receive exposure to opportunities of working with major brands without having to upend their lives, in addition to receiving benefits that typically come with full-time employment.