Marcin Stoll

Jul 25, 2023 | learn.g2.com | Randy Mercer |Sophia Bernazzani |Macy Thornhill |Marcin Stoll

Brands need relevant, impactful product content everywhere commerce happens. Cultivating strong sales and brand loyalty with customers depends on it. In fact, 70% of online shoppers often decide not to buy a product because the copy is poorly written — or nonexistent. Product content is crucial for brands to drive sales, build consumer trust and enhance brand loyalty in the competitive e-commerce landscape.