Michel Beaunoyer

Saint-Bruno

Senior Editor-in-Chief at Autosphere

Agent libre

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Articles

Discussion with Ernest Bedia, President of Pirelli Canada, at the Grand Prix

1 week ago | autosphere.ca | Michel Beaunoyer

President and CEO of Pirelli Canada for the past five years and a member of the team since 2014, Ernest Bedia took the time to speak with Autosphere amid the roar of engines at Circuit Gilles-Villeneuve during the Canadian Grand Prix. As the official tire supplier for Formula 1 since 2011, Pirelli had invited Autosphere to the Montreal event to experience the celebration in exceptional conditions. Despite what must have been a packed schedule, Mr. Bedia made time for a lengthy interview.
Pirelli Rolls Out the Red Carpet at the Canadian Grand Prix

1 week ago | autosphere.ca | Michel Beaunoyer

Autosphere was among Pirelli’s privileged guests at the Formula 1 Grand Prix in Montreal, enjoying exclusive access to everything this event represents for the Italian manufacturer. Some 70 Pirelli distributors and partners, accompanied by several representatives from the Italian company, were invited to take part in a series of activities as part of the festivities, most notably to enjoy the action from the luxurious Pirelli suite in the Paddock Club.
The Autosphere Media team gathered in Montreal

2 weeks ago | autosphere.ca | Michel Beaunoyer

On June 5, a dozen core members of the Autosphere Media team met in Montreal for their semi-annual strategic planning session. The event brought together team members from both the Montreal and Toronto offices for a day of in-person collaboration and updates on key projects across the organization. It also marked the first gathering since the launch of the new Fleet&Mobility magazine.
Fix Network Kicks Off F1 Festivities

2 weeks ago | autosphere.ca | Michel Beaunoyer

Building on the success of last year’s event, Fix Network brought back its major evening celebration to mark the launch of the festivities surrounding the Montreal Formula 1 Grand Prix. As a reminder, Fix Network is a partner of the Stake Kick/Sauber racing team and leverages this relationship to set the tone for its VIP event. A strong delegation from the company’s leadership team was in attendance, led by President Steve Leal.
Automated Tire Inspection Technology

3 weeks ago | autosphere.ca | Michel Beaunoyer

The vehicle drives over a floor plate between two towers, and moments later, a service advisor presents the customer with a document illustrating the condition of their tires and wheel alignment. This technology has existed for several years, and new models are gradually appearing in our market. A few shops here have even acquired them. These systems, based on high-definition cameras or lasers, read and document wheel angles during a simple drive-through to detect any anomalies.
At CSN Collision Saint-Eustache, excellence starts with family

1 month ago | autosphere.ca | Michel Beaunoyer

Sylvain Laforme is a collision repair technician in Saint-Eustache operating under the CSN Collision banner, but above all, he is a dynamic entrepreneur. The family acquired a light repair shop in 1996, which was called Retouche Rapide, a name that has remained ever since. However, since then, the founder, Claude (Papi) Laforme, and his two sons, Dominic and Sylvain, have completely transformed the business into a collision repair shop whose operations remain firmly grounded in family values.
Over 200 Fix Network Franchisees Gather in Mexico

1 month ago | autosphere.ca | Michel Beaunoyer

From April 27 to May 1, representatives of approximately 200 Fix Network franchisees from twenty countries gathered at the luxurious Dreams Playa Mujeres Golf & Spa Resort in Mexico for the organization’s Global Conference. The Fix Network 2025 Global Conference brought together professionals from across the entire Fix Network family: Fix Auto and ProColor Collision repair shops, Speedy Auto Service mechanical locations, NOVUS Glass facilities, and their various global counterparts.
How Fix Network Teams Bolster Collision Repair Shop Success

2 months ago | autosphere.ca | Michel Beaunoyer

Fix Network makes considerable efforts to provide their franchisees across Canada with the support they need to succeed. Behind the big banner, a whole team of experts works behind the scenes to develop effective support strategies covering all operational challenges for both Fix Auto and ProColor Collision repair shops. The added value of this support is reflected in all aspects of the daily operations of Canadian collision repair shops.
When Customers Want to Come Back

Mar 21, 2025 | autosphere.ca | Michel Beaunoyer

Despite their busy schedules, auto repair shops find time to step back and develop innovative ideas to evolve their services and build customer loyalty. It’s not a contest of originality. Some shop managers have the precious ability to put themselves in their customers’ shoes and find the gesture or service that will make all the difference in their relationships.
TotalEnergies Takes Full Control of their Growth Tools

Mar 4, 2025 | autosphere.ca | Michel Beaunoyer

On January 14, 2025 TotalEnergies inaugurated their new Canadian distribution centre in Montreal. This marks a significant milestone for the lubricant manufacturer, which will use these new capabilities as leverage for their development in the Canadian market. The new distribution centre expands upon the existing 60,000-square-foot facility in Montreal’s LaSalle borough, which houses the plant and administrative offices, adding another 30,000 square feet of space.