Rande Price's profile photo

Rande Price

New York

Vice President, Research at InContext

VP, Research @DCNorg | The go-to for media analytics and creative research. mother, dog-owner and novice bread baker. Opinions are my own.

Articles

  • 1 week ago | digitalcontentnext.org | Rande Price |Research VP

    In today’s digital world, young audiences increasingly immerse themselves in screens, from smartphones to social media and video games. As technology becomes an integral part of the daily lives of young adolescents, it raises critical questions about its impact on their social interactions, mental health, and overall well-being. New University of South Florida research finds that young adolescents overwhelmingly possess smartphones and are using them for hours a day.

  • 2 weeks ago | digitalcontentnext.org | Rande Price |Research VP

    While we’ve seen shifts in consumer behavior over the past few years, they are now happening at an accelerated pace, which impacts those in the media and video entertainment sectors. Younger consumers, in particular, are moving away from traditional pay TV subscriptions in favor of streaming services, social platforms, and gaming. The rise of short-form, algorithm-driven videos offers an endless supply of free content that keeps users engaged for hours.

  • 3 weeks ago | digitalcontentnext.org | Rande Price |Research VP

    The transition away from traditional pay-TV is accelerating. In fact, traditional TV no longer dominates the video subscription market. By 2028, traditional pay TV’s share of video subscription revenues will decrease to just one-third. Meanwhile, digital pay-TV services, also known as virtual multichannel video programming distributors (vMVPDs), will increase their share from 13.2% in 2025 to 15.4% by 2028.

  • 1 month ago | digitalcontentnext.org | Rande Price |Research VP

    Artificial intelligence is transforming the way people search for and consume news. With nearly one in four Americans now using generative AI chatbots instead of traditional search engines, the way journalism reaches audiences is shifting dramatically. While AI-powered search promises speed and convenience, it presents serious challenges for news publishers, including loss of attribution (citations), declining referral traffic, and misinformation.

  • 1 month ago | digitalcontentnext.org | Rande Price |Research VP

    The rapid adoption of Generative AI (Gen AI) in newsrooms sparks important discussions among journalists and media professionals, especially about transparency and trust. Across the industry, publishers vary in how they communicate their AI strategies to their workforce. Reports suggest that some journalists seek more transparency around management’s AI implementation efforts and agreements with AI companies.

Contact details

Socials & Sites

Try JournoFinder For Free

Search and contact over 1M+ journalist profiles, browse 100M+ articles, and unlock powerful PR tools.

Start Your 7-Day Free Trial →

X (formerly Twitter)

Followers
448
Tweets
1K
DMs Open
No
Rande Price
Rande Price @Randeloo
5 Feb 25

#BringThemHomeNow https://t.co/NRh0nnXVzl

Rande Price
Rande Price @Randeloo
5 Feb 25

Where are Ariel, for and Shiri Bibas? https://t.co/nOWiUiyIbV

Rande Price
Rande Price @Randeloo
1 Sep 24

RT @HenMazzig: Has anyone heard from the UN or the Red Cross this morning?