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1 month ago | 
videoweek.com | Dan Meier |Robert Webster
Publicis has announced the aqusition of ad tech firm Lotame, marking a new agency era that combines data signals and AI, writes Rob Webster, Co-Founder of Tau Marketing Solutions – and publishers should be watching closely. Founded in 2006 by Andy Monfried, Lotame began as a media data business with two divisions: an advertising network called Lotame Media Group, and a data management platform (DMP) named Crowd Control.
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2 months ago | 
videoweek.com | Dan Meier |Robert Webster
In order to protect CTV from domination by tech giants, publishers, buyers and agencies need to take a leaf out of the Big Tech playbook, says Rob Webster, Co-Founder of Tau Marketing Solutions, laying out the developments shaping the CTV industry – and the approaches required to scale the channel into a “true performance powerhouse”. The world of Connected TV (CTV) is evolving rapidly, and recent industry developments highlight how the ecosystem can unlock its full potential.
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Jan 23, 2025 | 
digiday.com | Ronan Shields |Robert Webster
President Donald Trump was sworn in for his second term earlier this month. During the inauguration ceremony, a coterie of Big Tech CEOs in prominent positions was prominently featured, and observers interpreted this as a bid to curry favor with the current occupant of the Oval Office.
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Sep 24, 2024 | 
engineering.vanderbilt.edu | Lucas Johnson |Robert Webster
A surgical robot capable of performing an entire surgery without human intervention: That’s the goal of a landmark, multi-institution project being led by a Vanderbilt engineer that recently received an award up to $12 million in funding from the Advanced Research Projects Agency for Health (ARPA-H). Robert J. Webster, the Richard A.
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Oct 7, 2023 | 
thepressroom.info | Kazuo Ishiguro |Robert Webster
Vanderbilt University’s Robert Webster and Charleson Bell, BE’07, MS’09, PhD’15, will receive $12 million to establish and manage the Mid-South Research Evaluation and Commercialization Hub. REACH will focus on accelerating real-world impact of biomedical innovations through education, mentorship and financial support for entrepreneurs. The hub spans a four-state network (Tennessee, Mississippi, Kentucky and Virginia), and entrepreneurs from any university in those states are eligible to apply.
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Oct 6, 2023 | 
news.vanderbilt.edu | Robert Webster
Vanderbilt University’s Robert Webster and Charleson Bell, BE’07, MS’09, PhD’15, will receive $12 million to establish and manage the Mid-South Research Evaluation and Commercialization Hub. REACH will focus on accelerating real-world impact of biomedical innovations through education, mentorship and financial support for entrepreneurs. The hub spans a four-state network (Tennessee, Mississippi, Kentucky and Virginia), and entrepreneurs from any university in those states are eligible to apply.
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Aug 10, 2023 | 
the-media-leader.com | Robert Webster
OpinionWe need a system where the company who pays for bad actors that proliferate with fraud must take responsibility. A recent report from the ANA has exposed the challenge of ad fraud in programmatic marketing: the $88bn open programmatic market is rife with waste and that advertisers could save $20bn. This report came out during Cannes Lions and was a big topic of conversation. In a time when the need for efficiencies in advertising is acute, this is surely something worth pursuing.
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Jun 12, 2023 | 
dockets.justia.com | Robert Webster |Bryan Busch
June 12, 2023 Filing 1 COMPLAINT WITH JURY DEMAND against All Defendants filed by Noelia Giselle Rodriguez. (Filing fee $402; Receipt number ATXNDC-13807327) Clerk to issue summons(es) for federal defendant(s). In each Notice of Electronic Filing, the judge assignment is indicated, and a link to the # Judges Copy Requirements and # Judge Specific Requirements is provided.
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May 24, 2023 | 
exbulletin.com | Karl Zelik |Robert Webster
A university management committee has approved Vanderbilt Discovery investments in three start-ups initiated by professorsHeroWear, IDBiologics And Virtuoso Surgical Inc.as part of its mission from the Chancellor’s and Provost’s offices to drive innovation across the university. These three initial investments will fuel discovery and accelerate the translation of our research into tangible benefits,” said Chancellor Daniel Diermeier.
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May 23, 2023 | 
news.vanderbilt.edu | Karl Zelik |Robert Webster
A university leadership committee has approved Discovery Vanderbilt investments into three faculty-initiated startups—HeroWear, IDBiologics and Virtuoso Surgical Inc.—as part of its mission from the offices of the chancellor and provost to boost innovation across the university. “These three initial investments will fuel discovery and accelerate the translation of our research into real-world benefits,” Chancellor Daniel Diermeier said.
