Sabrina Sanchez
Community Growth Editor at Ad Age
Senior Creativity Reporter @AdAge @creativitymag previously: @CampaignLiveUS @MorningBrew, @PRWeekUS. member: @nahj. she/her/ella. BX. Dominicana.
Articles
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2 weeks ago |
adage.com | Sabrina Sanchez
Bonjour! As advertisers gear up for the Cannes Lions International Festival of Creativity, the time has come to start planning itineraries. Cannes can be daunting, especially for first-timers. Whether you’re looking for insights on how to jazz up your creative or get granular with data, the festival has something for everyone. Luckily, Ad Age has dissected and listed the must-attend sessions for ad pros, from creatives to creators, grouped by category.
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2 weeks ago |
adage.com | Sabrina Sanchez
This year, Ad Age’s Young Creatives contest invited young talent to develop a compelling creative execution for a fictional sparkling water brand, dubbed Cannes Eau on the Go, aimed U.S. marketing professionals and creatives heading to the Cannes Lions International Festival of Creativity.
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3 weeks ago |
adage.com | Sabrina Sanchez
We and our partners: (16) process personal data such as IP Address, Unique ID, browsing data for: Store and/or access information on a device | Personalised advertising, advertising measurement, and audience research | Content based on limited data and content measurement | Personalised content | Develop and improve services | Use precise geolocation data | Actively scan device characteristics for identification.
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1 month ago |
adage.com | Sabrina Sanchez
CeraVe is leaning into fans who refer to the brand as the “G.O.A.T.” of skincare by introducing its own goat mascot, dubbed “Sarah V.,” in its latest social media campaign from Ogilvy PR.
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1 month ago |
adage.com | Sabrina Sanchez
This story is part of Ad Age‘s data series leading up to the Data-driven Marketing Playbook on May 22 in New York. Get your ticket today.
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