Shuchi Bansal

India

Columnist at Hindustan Times

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Articles

HT Syndication: JioHotstar's content rides high on volume and reach

3 weeks ago | htsyndication.com | Shuchi Bansal

India, June 6 -- The Indian Premier League (IPL) finale between Royal Challengers Bengaluru and Punjab Kings on Tuesday has the digital streaming platform JioHotstar celebrating the 670 million 'peak views' of the match on the service, formed after the merger of Disney+Hotstar and JioCinema. Peak views indicate the cumulative views as the platform counts multiple sessions by the same users. The viewership of IPL has been impressive and predictably so, since cricket is a religion in the country.
JioHotstar’s content rides high on volume and reach

3 weeks ago | hindustantimes.com | Shuchi Bansal

MUMBAI: The Indian Premier League (IPL) finale between Royal Challengers Bengaluru and Punjab Kings on Tuesday has the digital streaming platform JioHotstar celebrating the 670 million ‘peak views’ of the match on the service, formed after the merger of Disney+Hotstar and JioCinema. Peak views indicate the cumulative views as the platform counts multiple sessions by the same users. The viewership of IPL has been impressive and predictably so, since cricket is a religion in the country.
HT Syndication: JioHotstar's content rides high on volume

3 weeks ago | htsyndication.com | Shuchi Bansal

Posted On: 2025-06-06 Posted By: Shuchi Bansal Entertainment Sports HT Mumbai India, June 6 -- The Indian Premier League (IPL) finale between Royal Challengers Bengaluru and Punjab Kings on Tuesday has the digital streaming platform JioHotstar celebrating the 670 million 'peak views' of the match on the service, formed after the merger of Disney+Hotstar and JioCinema.
HT Syndication: Sunscreen market heats up, needs mandatory tests

4 weeks ago | htsyndication.com | Shuchi Bansal

Posted On: 2025-05-30 Posted By: Shuchi Bansal Health & Lifestyle Cities Hindustan Times India, May 30 -- The spat last month between India's largest FMCG company Hindustan Unilever Limited (HUL) and online-first beauty and personal care firm Honasa Consumer (parent company of The Derma Co. and Mamaearth) over an advertisement for Lakme sunscreen, brought to light the absence of standardized, mandatory testing methods for a prominent category growing at scorching pace. In April, HUL's Lakme...
Sunscreen market heats up, needs mandatory tests

4 weeks ago | hindustantimes.com | Shuchi Bansal

The spat last month between India’s largest FMCG company Hindustan Unilever Limited (HUL) and online-first beauty and personal care firm Honasa Consumer (parent company of The Derma Co. and Mamaearth) over an advertisement for Lakme sunscreen, brought to light the absence of standardized, mandatory testing methods for a prominent category growing at scorching pace.
HT Syndication: Building a case for online premiere of films on YouTube

1 month ago | htsyndication.com | Shuchi Bansal

India, May 23 -- Eight weeks after its release in theatres in June, Aamir Khan Productions' new feature film Sitaare Zameen Par will be available for pay-per-view on YouTube, according to The Hollywood Reporter. The film will skip its debut on traditional OTT streaming services (Netflix, JioHotstar or Prime Video) after its release in cinemas -- a route Bollywood has been taking so far.
Building a case for online premiere of films on YouTube

1 month ago | hindustantimes.com | Shuchi Bansal

Eight weeks after its release in theatres in June, Aamir Khan Productions’ new feature film Sitaare Zameen Par will be available for pay-per-view on YouTube, according to The Hollywood Reporter. The film will skip its debut on traditional OTT streaming services (Netflix, JioHotstar or Prime Video) after its release in cinemas -- a route Bollywood has been taking so far.
HT Syndication: Building a case for e-premiere of films on YouTube

1 month ago | htsyndication.com | Shuchi Bansal

India, May 23 -- Eight weeks after its release in theatres in June, Aamir Khan Productions' new feature film Sitaare Zameen Par will be available for pay-per-view on YouTube, according to The Hollywood Reporter. The film will skip its debut on traditional OTT streaming services (Netflix, JioHotstar or Prime Video) after its release in cinemas -- a route Bollywood has been taking so far.
HT Syndication: Live events business set to get buzzier

1 month ago | htsyndication.com | Shuchi Bansal

Posted On: 2025-05-09 Posted By: Shuchi Bansal Travel National Cities Hindustan Times India, May 9 -- You assume that Shoven Shah, founder and CEO of TribeVibe Entertainment will assert that GenZ is driving the live experience business in India given that his company has organized college fests and gigs in more than 75 cities.
Live events business set to get buzzier

1 month ago | hindustantimes.com | Shuchi Bansal

You assume that Shoven Shah, founder and CEO of TribeVibe Entertainment will assert that GenZ is driving the live experience business in India given that his company has organized college fests and gigs in more than 75 cities. But Shah says India’s live events business is not growing because of any one consumer segment. “People across age groups are thronging live events depending on their tastes. For instance, the Sunburn music festival draws a slightly older audience.