Suvasini Ramaswamy

Aug 24, 2023 | bcghendersoninstitute.com | Andras Szabadi |Suvasini Ramaswamy |Martin Reeves |Adam Job

We put blinders on racehorses to ensure they conduct their singular task as effectively as possible—they have to stay focused on the track ahead without getting spooked by their surroundings. For similar reasons, as managers, we often put figurative blinders on ourselves—focusing only on the most immediately relevant employees, functions, products, competitors, or customers. This narrow approach views businesses as insular machines working to maximize near-term financial returns.