Copyblogger

Since January 2006, Copyblogger has been helping individuals learn how to craft outstanding online content. They focus on providing meaningful information instead of generic corporate jargon that merely fills space on a website. Their goal is to create valuable content that captures interest, boosts traffic, and grows your business.

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Articles

12 Copywriting Examples That Generated 6 Figures

Jan 11, 2024 | copyblogger.com | Tim Stoddart

Following copywriting best practices can help you create good copy, but there’s a lot of nuance to great copywriting that can’t be condensed into a single checklist. Closing the gap between good and great copywriting takes years of practice, but you can accelerate your rate of learning by studying copywriting examples from experts. In this post, we’ll discuss some of the best copywriting examples from the top copywriters in the business so that you can quickly draw inspiration from their style.
Content Repurposing Strategy: 180k to 1.2M Followers

Jan 5, 2024 | copyblogger.com | Tim Stoddart

Over six months, Alex Hormozi achieved astounding growth:YouTube Subscribers: Increased from 70,000 to 300,000Twitter followers: Increased from 10,000 to 100,000Instagram followers: Increased from 70,000 to 330,000SEO traffic: Increased from 0 to 22,000 Podcast: Increased from 20,000 to 150,000 monthly downloadsHe had been steadily publishing seven pieces of content weekly for the 12 months before this exceptional growth spurt.
Freelance Writing Niches That Pay Well In 2024

Dec 14, 2023 | copyblogger.com | Tim Stoddart

AI writing tools can create basic content, like how-to style SEO blog posts, and many clients are using them instead of freelance writers. Yet this shift has caused a flood of generic AI content, and there’s more demand than ever for great writers that can help a company stand out. The key to landing a high-paying writing gig is to position yourself as a premium expert in a specific niche.
An Agency That Works to Grow Your Business

Dec 11, 2023 | copyblogger.com | Jon Nastor

Content marketing companies are notorious for overpromising and under delivering, so at Digital Commerce Partners, we go the opposite direction. We temper (then exceed) expectations. Since we’re Copyblogger’s SEO and content marketing agency, we know great things take time — which means it’s important to attract clients who think long term.
9 Content Marketing Metrics To Measure Your Strategy's ROI

Nov 17, 2023 | copyblogger.com | Tim Stoddart

The ROI of content marketing is notoriously difficult to measure because the customer journey is usually very complex. Even if a customer visited a blog post, how important was that interaction to the conversion? Yet a fundamental content marketing skill that separates good from great content marketers is the ability to identify and double down the most effective strategies.
9 Content Marketing Skills You Need To Succeed In 2024

Oct 25, 2023 | copyblogger.com | Tim Stoddart

A few years ago, the companies winning with content were those that had the capital to produce content at scale. As long as the company produced enough decent content, it likely received plenty of impressions, a handful of which would turn into customers. Now, AI has removed the barrier to entering the content game, and anyone can produce content at scale. As a result, companies can’t rely on content volume to win. This means the skill used to create the content is more important than ever.
How It's An Unfair Advantage

Oct 12, 2023 | copyblogger.com | Tim Stoddart

You’ve probably already heard that some of the benefits of content marketing include generating brand awareness and driving more conversions – but those benefits apply to virtually any marketing channel. Yet companies with strong content marketing strategies have a truly unfair advantage over their competitors that leverage marketing strategies other than content marketing.
14 Content Marketing Examples With Strategy Breakdowns

Oct 4, 2023 | copyblogger.com | Tim Stoddart

There were a lot of changes in content marketing over the past year, and the companies winning the content game aren’t just using the basic best practices that were commonplace a few years ago. Today, the best content marketing strategies leverage a combination of multiple marketing channels and produce a high volume of quality content.
3 Steps to Attract More People to Your Articles

Sep 12, 2023 | copyblogger.com | Jon Nastor

The line between SEO and content marketing is blurry. They’re clearly different, but where one stops and the other begins isn’t easy to pinpoint. Think about it like this: The differences between night and day are like, well, night and day. But what about that specific moment when day ends and night begins — when is that? You may be thinking it happens at sunset. But that ignores civil twilight, the period when enough natural light remains, and artificial light isn’t needed. This is the blurred line.
How to Find Freelance Writing Jobs: Methods That Work in 2023

Aug 23, 2023 | copyblogger.com | Tim Stoddart

Many aspiring freelance writers become discouraged after applying to hundreds of jobs on job boards and receiving zero responses. The problem isn’t necessarily that you’re a bad writer. You’re just not using the right strategy to land your first freelance job. Even if you use the best practice advice, like personalizing your pitch and sharing relevant writing samples, it’s still hard to stand out on a job board.