CULTED

CULTED is a multimedia entertainment company aimed at Gen-Z that began its journey in mid-2019. We create and share content every day, keeping pace with the fast-moving world of social media. Our focus is on delivering the latest news and trends from a Gen-Z viewpoint, covering areas like fashion, sneakers, beauty, art, music, and youth culture. Thanks to our engaging content and diverse platforms, we have quickly built an international audience of over 1,100,000 users. Our TikTok account is growing rapidly, and our Instagram account emphasizes community engagement. We are also preparing to launch an exciting podcast that sparks conversation. We are leading the way in the evolving media landscape and have no plans to slow down. What sets us apart as the go-to source for Gen-Z fashion lovers is our emphasis on video content and our commitment to covering inclusive and trendsetting topics. Our mission is to inspire young creatives around the globe and encourage them to draw inspiration from their own communities.

National

English

Online/Digital

Outlet metrics

Domain Authority

Ranking

Global

#340349

United States

#160938

Lifestyle/Fashion and Apparel

#4352

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Monthly visitors

Articles

Central Cee taking over the Met Gala after-party DJ decks, Lamine Yamal’s the new Beats ambassador and more good sh*t this week

5 days ago | culted.com | Jotaro Joden

With the hectic Met Gala and the dramatic Champions League semi-finals being over, it’s safe to say that it was a pretty good week. Not only did it give us moments like Central Cee taking over the decks at the Met Gala afterparty decks and Lamine Yamal being announced as Beats’ latest ambassador but we also got some news on the latest collabs like No Problemo x Le Specs, Our Legacy and Emporio Armani’s reunion and LOEWE x On running it back.
OPIA, the winners of the IoDF Creators Fund, talk disrupting digital fashion

6 days ago | culted.com | Robyn Pullen

With the aim of abandoning nepotism and championing radical talent from the next gen, the Institute of Digital Fashion‘s new initiative – the IoDF Creators Fund – has been trying to discover raw creative talent. Last week, the Creators Fund finally found its 2025 winner: OPIA, a self-described “three-pronged entity” that encapsulates a travelling festival series, a record label and a community hub fostering a variety of conversations and initiatives.
For Zara's 50th anniversary film, it called on its entire fashion roster

6 days ago | culted.com | Robyn Pullen

It’s Zara’s 50th birthday, and you already know it had to celebrate with something big. Linking up with Steven Meisel, the legendary fashion photographer behind some of the industry’s most impactful campaigns, Zara called on its huge roster of icons for a 50th anniversary shoot for the history books. The brand enlisted 50 of the world’s most iconic models to all be pictured side by side, shot in a short film by Meisel himself.
Stormzy drops new single “SORRY RACH!”

1 week ago | culted.com | Danai Dana

Cookies, device or similar online identifiers (e.g. login-based identifiers, randomly assigned identifiers, network based identifiers) together with other information (e.g. browser type and information, language, screen size, supported technologies etc.) can be stored or read on your device to recognise it each time it connects to an app or to a website, for one or several of the purposes presented here.
Did you catch these fashion references at the 2025 Met Gala?

1 week ago | culted.com | Danai Dana

Every fashion mfer’s favourite night is officially over. The first Monday in May may be done, but we’re still overthinking and overanalysing every look – dissecting details and trailing the references. And the 2025 Met Gala did not disappoint. This year’s exhibition theme, “Superfine: Tailoring Black Style”, saw the night’s guests explore concepts of Black fashion and Dandyism suiting the elements of Monica L.
Breaking down the fits of all the co-chairs at Met Gala 2025

1 week ago | culted.com | Jotaro Joden

It was a star-studded lineup of co-chairs at this year’s Met Gala and their fits proved it. The theme was “Superfine: Tailoring Black Style,” championing black excellence – the style of black dandies, in particular. Unfortunately, LeBron James (the King) couldn’t make it because of an injury he sustained during his playoff game vs. the Timberwolves so he had to sit this one out.
Doechii killed it in Louis Vuitton at Met Gala 2025

1 week ago | culted.com | Jotaro Joden

Cookies, device or similar online identifiers (e.g. login-based identifiers, randomly assigned identifiers, network based identifiers) together with other information (e.g. browser type and information, language, screen size, supported technologies etc.) can be stored or read on your device to recognise it each time it connects to an app or to a website, for one or several of the purposes presented here.
Choupette Lagerfeld on the Hublot campaign, our visit to Soho Summit and more good sh*t this week

1 week ago | culted.com | Jotaro Joden

The sun’s shining so you know what that means: a whole bunch of good sh*t from the industry. We have Choupette Lagerfeld making her way back into the limelight with a new campaign for Hublot, Blue Ivy hitting the stage and Bicester Village celebrating their 30th anniversary. We also had some fire campaigns dropping like Miu Miu’s wilderness shoot, Aries and Puma’s second collaboration with an MMA theme and Dior Fall 25. Anyway, without further ado, here’s what’s good this week.
Pop Mart, the company behind Labubus, is now worth $1.6b

1 week ago | culted.com | Danai Dana

Cookies, device or similar online identifiers (e.g. login-based identifiers, randomly assigned identifiers, network based identifiers) together with other information (e.g. browser type and information, language, screen size, supported technologies etc.) can be stored or read on your device to recognise it each time it connects to an app or to a website, for one or several of the purposes presented here.
Ye actually dropped Donda 2

2 weeks ago | culted.com | Jotaro Joden

It’s been 3 years since Ye announced Donda 2 and, for a long time, it seemed like an album that would never see the light of day. But, much to our surprise, Ye actually decided to drop it on streaming service. The timeline of this album is as confusing and as long as it gets so prepare yourself. The existence of Donda 2 was made known at the start of 2022, with Kanye himself confirming that it would drop on 22nd February, with the album being executive produced by Future.