Hotelier Middle East

1 week ago | hoteliermiddleeast.com | Safa Hassan

At the same time, Accor is advancing a multi-tiered strategy focused on midscale momentum, brand diversification, and localisation. Under the leadership of COO Paul Stevens, the group is targeting long-stay formats, conversions, and lifestyle debuts like TRIBE and Handwritten Collection — while reinforcing its footprint in Makkah and Madinah.

2 weeks ago | hoteliermiddleeast.com | Emily D'Silva

“What we’re seeing is that people are trying to live better to prevent sickness. There are so many types of wellness trends in travellers – biohacking, retreats, fasting, aligning your diet with your blood type etc. People want to live longer and healthier – they’re mindful of longevity,” said Natthida Klangmontri, spa director at Banyan Tree Spa Dubai.

2 weeks ago | hoteliermiddleeast.com | Safa Hassan

The COO highlights that their strategy across the Middle East isn’t one-size-fits-all. In mature markets like the UAE, his focus is on “sharpening our edge, doubling down on quality, differentiation and long-term value”. Recent signings reflect this intent. From Swissôtel Waterfront Residences to Mercure Dubai Downtown, each project is designed to strengthen market presence while driving high-performing owner returns.

2 weeks ago | hoteliermiddleeast.com | Emily D'Silva

The Middle East’s hospitality leaders are no different. Ahead of Global Wellness Day, keep reading and be inspired by how six GMs of leading hotels in the region begin their day. I start my day with a personal wellness routine at home, which includes a mix of running around Dubai Marina, swimming, or going to the gym, followed by a nutritious breakfast. This routine helps me set a positive tone for the day ahead.

2 weeks ago | hoteliermiddleeast.com | Safa Hassan

But this isn’t just about expansion. It’s about refining brand delivery, building partnerships that go beyond the transactional, and responding to guest and investor priorities that are shifting in real time. In conversation with Elie Younes, global chief development officer, offers a closer look at how Radisson is navigating the Saudi market, from major cities to secondary hubs, and why what’s happening here could shape the next phase of hospitality growth across the region.