Performance Marketing World
Performance Marketing World is the inaugural global media brand from Haymarket, specifically created for professionals who leverage Performance-based Marketing to meet their business objectives.
Outlet metrics
Global
#857945
United Kingdom
#222935
Business and Consumer Services/Online Marketing
#541
Articles
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1 week ago |
performancemarketingworld.com | Robin Langford
Spotlighting the movers, shakers, innovators, and thought leaders making a real difference in performance marketing, the PMW Powerlist 2025 has shone a light on the innovative solutions – and the innovators – changing the game. More than 300 nominations were received for the Powerlist, and a 10-strong expert judging panel (see below) had the unenviable task of whittling it down to 100, with the final list celebrated at a special event at Cannes Lions in June.
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1 week ago |
performancemarketingworld.com | Robin Langford
Attention is scarce, distractions are constant, and we all have places to be. So, how can brands cut through and ensure an idea that sounded great in the room truly lands? To explore how to design for distraction, a Campaign panel, in partnership with Uber Advertising, was convened to talk through best practices for breakthrough creative that earns attention. Don’t worry, it won’t take long. 1. Know your audience It’s a given that all brands should know their target audience.
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1 week ago |
performancemarketingworld.com | Reem Makari
To continue enjoying this article, please sign in. You can register for free for limited further access. Email address Password Stay signed in Limited free articles a month Free email bulletins Get full access to all our subscriber-only content Unlock unlimited news, case studies and monthly masterclass videos Read our Deep dive insights like our Playbook series and Annual Workforce Report
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1 week ago |
performancemarketingworld.com | Reem Makari
To continue enjoying this article, please sign in. You can register for free for limited further access. Email address Password Stay signed in Limited free articles a month Free email bulletins Get full access to all our subscriber-only content Unlock unlimited news, case studies and monthly masterclass videos Read our Deep dive insights like our Playbook series and Annual Workforce Report
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1 week ago |
performancemarketingworld.com | Reem Makari
To continue enjoying this article, please sign in. You can register for free for limited further access. Email address Password Stay signed in Limited free articles a month Free email bulletins Get full access to all our subscriber-only content Unlock unlimited news, case studies and monthly masterclass videos Read our Deep dive insights like our Playbook series and Annual Workforce Report
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