Professional Beauty

PROFESSIONAL BEAUTY is the go-to magazine for beauty, spa, and nail experts in the UK. It has a unique power to shape the decisions of salon owners and spa managers. The magazine provides a well-designed, informative, and motivating resource, reaching every spa, salon, and educational institution involved in health and beauty services across the country.

National, Trade/B2B

English

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Global

#758352

United Kingdom

#69219

Lifestyle/Beauty and Cosmetics

#878

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Articles

Britain’s Next Make-up Star season 7

2 days ago | professionalbeauty.co.uk | Erin Leybourne

Ailish (She/They)Ailish is very driven and aims to be a theatre makeup artist. The 19-year-old was inspired to get into makeup by her MUA mother, and she would describe her style as grunge, bold and symmetrical and inspired by the '70s and '80s goth style of makeup. She also enjoys prosthetics and SFX, changing features and creating new things to enhance makeup and has done lots of makeup and body paint for drag artists in Belfast.
the future of spa wellness

1 week ago | professionalbeauty.co.uk | Ellen Cummings

Published 17th Apr 2025 Nordic sauna culture isn’t a passing wellness trend – it’s a centuries-old ritual rooted in nature, contrast therapy and emotional healing. As spas worldwide seek deeper ways to support holistic wellbeing, Scandinavian heat rituals are re-emerging as a blueprint for modern spa experiences. From steam and storytelling to community connection, the Nordic sauna is making its mark on the global wellness scene.
UK bans liquid Brazilian butt lift ads for exploiting body image insecurities and downplaying risks

1 week ago | professionalbeauty.co.uk | Ellen Cummings

Published 16th Apr 2025 These ads were deemed to trivialise the risks of the procedure and exploit insecurities surrounding body image. The ASA’s decision highlights the importance of responsible advertising in the cosmetic industry, particularly when it comes to risky procedures like liquid BBLs.What are liquid Brazilian butt lifts? Liquid Brazilian butt lifts involve injecting filler into the buttocks to enhance shape and size.
5 spring and easter nail designs

1 week ago | professionalbeauty.co.uk | Erin Leybourne

If nail art is your thing, the bunny rabbit is a great motif at this time of year. This set from @thenailroom49 utilises pastel colours and incorporates additional things like carrots and flowers to add a playful element to the stiletto shape. An easy way to inject a bit of colour into your client's manicure is by using a dotting tool to create tiny, multicoloured dots. This set from @beautique_kent uses pastel colours to really capture that spring vibe.
industry insights

1 week ago | professionalbeauty.co.uk | Ellen Cummings

Published 14th Apr 2025 Traditionally, spas have been synonymous with relaxation, offering massages, facials and thermal experiences. However, the modern wellness landscape is evolving, with guests seeking not just relaxation but also ways to enhance their physical health.
Becoming a successful salon owner

1 week ago | professionalbeauty.co.uk | Erin Leybourne

Published 11th Apr 2025 What inspired you to open a salon? “I trained in beauty when I was 16 and qualified when I was 18. I’d worked from 16 until 21 and was an assistant manager from when I was 19, so the next step was to go out on my own. My dad’s always been a business owner, so I think I always knew I wanted to eventually work for myself. “I was doing mobile work full time, building up my client base.
Spa clients now book online and spend more – here’s what that means for your business

2 weeks ago | professionalbeauty.co.uk | Ellen Cummings

Published 09th Apr 2025 Spas across the UK are experiencing a digital transformation, with new data from booking platform Trybe highlighting a shift in consumer behaviour towards convenience, flexibility and seamless payment experiences. According to Trybe’s 2024 trends report, the rise in online spa bookings is fuelling increased footfall and customer spend, as tech-savvy consumers opt for easier ways to plan and pay for their treatments.
spa and self-care on Norwegian Viva

2 weeks ago | professionalbeauty.co.uk | Ellen Cummings

Updated on 07th Apr 2025 With panoramic ocean-view fitness studios, state-of-the-art thermal suites and serene spas that rival five-star resorts, the modern cruise ship has become a floating wellness destination. For spa and beauty professionals, this evolution opens up exciting opportunities – from understanding what modern travellers are seeking from wellness experiences, to exploring rewarding career paths on luxury liners.
Men are found more likely to book a skin treatment

2 weeks ago | professionalbeauty.co.uk | Erin Leybourne

Published 04th Apr 2025 The study, carried out by energy-based device manufacturer Cynosure Lutronic, surveyed 1,500 people in the UK. The research revealed that women overall are more concerned about their skin, with only 6% saying they had no skin concerns compared to 21% of men. Mens’ concerns are more focused on ‘medical’ skin conditions, such as acne, eczema and rosacea.
Repeat clients generate 80% of beauty salon revenue

3 weeks ago | professionalbeauty.co.uk | Eve Oxberry

Updated on 31st Mar 2025 Meanwhile, one-time customers make up the majority of the client mix at 58% but contribute only 20% of revenue, according to new stats from salon software company Zenoti. The brand’s 2025 Beauty and Wellness Benchmark Report analysed data from spas, salons and aesthetic clinics around the world. It highlighted a need for businesses to invest in loyalty programmes, digital engagement, and personalised customer experiences to maximise revenue potential.