Sentient Media

Sentient Media

Sentient Media is a nonprofit organization focused on journalism that aims to shed light on animal welfare issues and the challenges posed by the mass use of animals in various industries. We create engaging and original news stories to inform and motivate journalists, advocates, researchers, government officials, and the general public about important subjects like animal health and suffering, factory farming, environmental issues, public health concerns, and political matters related to animal agriculture and other uses of animals.

Local
English
Online/Digital

Outlet metrics

Domain Authority
56
Ranking

Global

#228992

United States

#120998

Pets and Animals/Pet Food and Supplies

#638

Traffic sources
Monthly visitors

Articles

  • 3 days ago | sentientmedia.org | Jessica Scott-Reid

    When it comes to tackling climate change and industrial animal agriculture, a long-standing debate continues to divide advocates — is it better to focus on individual dietary shifts, or demand systemic change? Over the last decade or so, environmental and animal welfare organizations have grappled with how to combine individual behavior change and with a broader push for collective action.

  • 1 week ago | sentientmedia.org | Jessica Scott-Reid

    Remember last November, when Elon Musk joined Joe Rogan on his podcast, and the two dismissed meat production as “irrelevant” to the climate crisis? Or last December, when fellow podcaster Russell Brand, once a committed vegan for ethical and environmental reasons, posted about eating steak at Mar-a-Lago with President-elect Trump?

  • 1 week ago | sentientmedia.org | Dawn Attride

    Michigan State University’s Veterinary Diagnostic Lab has seen it all when it comes to testing animals for avian flu. Kimberly Dodd, dean of MSU’s College of Veterinary Medicine, jokes the lab has tested “everything that’s not human.” The increased spread of the latest strains of H5N1 avian flu are in part due to new mutations decimating scores of poultry flocks and dairy cattle around the country.

  • 2 weeks ago | sentientmedia.org | Dawn Attride

    At the supermarket, you’re often met with a choice: organic or not? Organic foods — largely free of synthetic pesticides, hormones and antibiotics — are synonymous with sustainability in the minds of many shoppers. But sustainability is a fraught and complex measure — does it mean better for you or for the planet? And how do farm animals, farmers and workers fare? About the only measure that’s simple here is the nutrition, which remains the same whether you buy organic or conventional foods.

  • 2 weeks ago | sentientmedia.org | Georgina Gustin

    This article originally appeared on Inside Climate News, a nonprofit, non-partisan news organization that covers climate, energy and the environment. Sign up for their newsletter here. The world’s largest meat company, Brazil-based JBS, has sought a listing on the New York Stock Exchange for more than a decade, but the company, which has long been accused of links to illegal deforestation in the Amazon, was stymied by corruption charges.