Small Business Trends

Established in 2003, Small Business Trends is a highly regarded online resource for small business owners, entrepreneurs, and their supporters. It ranks among the leading independent publications dedicated to small businesses on the internet. With the help of hundreds of knowledgeable contributors, Small Business Trends provides essential news, advice, and tools to help you thrive. Their motto is "Small business success... delivered daily."

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PayPal to Launch PYUSD Rewards Program with 3.7% Annual Return

22 hours ago | smallbiztrends.com | Joshua Sophy |Anita Campbell

PayPal announced today that it will launch a new loyalty program this summer, enabling U.S. users to earn rewards on their holdings of PayPal USD (PYUSD). The company will offer a 3.7% annual reward rate in PYUSD for balances held in PayPal or Venmo wallets. The initiative marks a significant step in PayPal’s effort to expand the utility of its U.S. dollar-backed stablecoin.
Essential Guide on How to Start a Pet Sitting Business for Animal Lovers

1 day ago | smallbiztrends.com | Anita Campbell |Shawn Hessinger |Joshua Sophy

Growing Market Demand: The pet sitting industry is experiencing increased demand, driven by rising pet ownership and busy lifestyles, presenting a lucrative opportunity for aspiring pet sitters. Diverse Service Offerings: A successful pet sitting business should consider various services, including in-home pet sitting, dog walking, pet boarding, and training, allowing for tailored growth strategies.
Intuit to Acquire HR Platform GoCo to Expand HCM Offerings

1 day ago | smallbiztrends.com | Joshua Sophy |Anita Campbell

Intuit announced Wednesday that it has signed an agreement to acquire GoCo, a provider of modern human resources and benefits solutions for small and mid-market businesses. The acquisition is aimed at transforming Intuit’s payroll offerings into a more comprehensive Human Capital Management (HCM) solution.
Wix Launches AI-Powered Adaptive Content Application to Personalize Website Experiences

1 day ago | smallbiztrends.com | Joshua Sophy |Anita Campbell

Wix has launched an AI-powered adaptive content application that enables website owners to personalize site experiences in real-time based on visitor characteristics and user-defined instructions. The application dynamically generates content tailored to individual site visitors, aiming to enhance engagement and improve user experience. The adaptive content tool uses session details such as a visitor’s device, country, language, or return status to determine how content is presented.
Small Business Sales Hold Steady in Q1 Amid Rising Prices and Tariff Concerns, BizBuySell Reports

1 day ago | smallbiztrends.com | Joshua Sophy |Anita Campbell

The U.S. small business market maintained steady momentum in the first quarter of 2025, according to BizBuySell’s latest Insight Report, with 2,368 businesses sold and a total enterprise value exceeding $2 billion—a 9% increase over Q1 2024. Despite looming uncertainty surrounding new tariffs, deal volume grew 2% quarter-over-quarter, as buyers pursued high-performing businesses and prices climbed 4% to a median sale price of $349,000.
Essential Steps to Take After Incorporating a Business for Success

2 days ago | smallbiztrends.com | Anita Campbell |Shawn Hessinger |Joshua Sophy

Incorporation Basics: Incorporating your business establishes it as a separate legal entity, affecting liability, taxes, and growth potential; choose the structure that best fits your needs (LLC, corporation, etc.). Financial Organization: Open a corporate bank account to separate personal and business finances, simplify tax preparation, and enhance business credibility.
SBA Reports Major Increase in Manufacturing Loans Under Trump Administration

2 days ago | smallbiztrends.com | Joshua Sophy |Anita Campbell

The U.S. Small Business Administration (SBA) announced a significant increase in 7(a) loan approvals for small manufacturers during the first 90 days of the Trump Administration. According to data released April 17, the number of loans issued through the SBA’s flagship lending program has risen by 74% compared to the same period during the start of the Biden Administration. Since January 20, 2025, SBA has approved more than 1,120 7(a) loans for manufacturers, totaling $677 million.
OpenPhone Unveils Sona, an AI Agent Built to Eliminate Missed Customer Calls

2 days ago | smallbiztrends.com | Joshua Sophy |Anita Campbell

OpenPhone has launched Sona, a new AI-powered agent designed to ensure businesses never miss a customer call again. The announcement, made April 17, introduces Sona as the first AI agent purpose-built for the essential front-office needs of small businesses and startups. OpenPhone describes Sona as a tool that helps businesses resolve customer issues instantly and convert every interaction into a growth opportunity.
Creative Construction Business Names That Build Trust and Stand Out

2 days ago | smallbiztrends.com | Anita Campbell |Michael Guta

Significance of a Strong Name: A well-chosen construction business name establishes brand identity and conveys trust, crucial for attracting clients in a competitive market. Prioritize Simplicity and Clarity: Names should be easy to pronounce and spell, enhancing memorability and reducing miscommunication with potential customers.
American Express Launches Limited-Time Business Platinum Card Offers

3 days ago | smallbiztrends.com | Joshua Sophy |Anita Campbell

American Express has announced new limited-time offers for eligible new and existing Business Platinum Card® Members, aiming to support small business owners as business travel regains importance in 2025. The promotions offer statement credits and Membership Rewards® points for qualifying purchases related to airfare and general spending.