Sustainable Brands

1 week ago | sustainablebrands.com | JoAnna Haugen

For decades, the popular travel narrative has been that going on vacation is atime to relax, be pampered and not feel guilty about sampling that extradessert. And companies across the tourism and hospitality sectors have obliged,offering endless opportunities for travelers to self-indulge. Now, the many repercussions of this over-indulgence are surfacing; and companiesare reversing course to rein in the excess previously encouraged.

2 weeks ago | sustainablebrands.com | Tom Idle

If it feels like solar power is suddenly everywhere, that’s because it is. In 2024 alone, nearly 600 gigawatts of new solarcapacitywere installed around the world — enough to power every light, fridge, laptopand phone in the US alone. And it’s a 33 percent jump from the yearbefore, pushing us firmly into “this is actually happening” territory. Solar is currently the fastest-growing slice of the clean-energy mix — accounting fornearly half of all new renewable capacity worldwide.

1 month ago | sustainablebrands.com | Geoff Nudelman

New Zealand-based outdoor apparel brandicebreaker has long been a steward ofprogressive environmental and material goals — acting as a de facto leader amongVF Corporation's “emerging brands,” which includeperformance brand Smartwool and shoe companyAltra.

1 month ago | sustainablebrands.com | Kelly Scanlon

The last few weeks have been a rollercoaster of “will they or won’t they”speculation about the application of US tariffs on electronics. While theindustry may be safe for the moment, the President has statedthat anyexemptions will beshort-lived. For an industry that relies upon materials and components manufactured,assembled and distributed across a global supply chain, the pending tariffs addsignificant pressure to nearshore industry suppliernetworks.

1 month ago | sustainablebrands.com | Emma Samson

Brands often focus on making sustainability easy, practical andaffordable (and brown, for some reason). But what about making it irresistible? Someconsumers need more than facts — they need a little gentle parenting. Take reusablepackagingas an example. Getting customers to adopt and stick withitcan be an uphill battle. Researchfrom the Joint Research Centre shows that financial incentives alone won’tcut it — they work best when combined with subtle behaviouralnudges.