Toy World Magazine

3 days ago | toyworldmag.co.uk | Gabriela Garcia |Gabriela García

The August issue of Toy World will include a feature covering the latest trends and innovations in the Plush category. In the upcoming August issue, Toy World will be taking a thorough look at all the fluffy and cuddly toys that are set to hit the market in the months to come, and speaking to leading suppliers and manufacturers about some of the prominent trends that they’ve been noticing.

3 days ago | toyworldmag.co.uk | Gabriela Garcia |Gabriela García

Available in all restaurants nationwide from Wednesday, 2nd July, each Happy Meal will come with a Squishmallows plush toy or a Little People, Big Dreams Book. The hunt is back on at McDonald’s this summer, as Happy Meal will set foot into the No.1 best-selling plush toy brand, Squishmallows‘ world. With 15 lovable friends to collect, including Halley, a never-before-seen Intergalactic Axolotl (not yet available in retail) and other fan favourites.

5 days ago | toyworldmag.co.uk | Gabriela Garcia |Gabriela García

The August edition of Toy World will include a specialist feature on the STEM category of educational toys. Work is already underway on the August issue of Toy World, which will contain a comprehensive feature on STEM and educational toys. The STEM category is highly valued by parents and recognised as an important one for children of a wide range of ages, as it is designed to help kids and teenagers develop skills and knowledge.

1 week ago | toyworldmag.co.uk | Gabriela Garcia |Gabriela García

The Puppet Company is expanding its portfolio with the new Micro-Monsters collection of vibrantly coloured and detailed finger puppet characters. Whether they’re used for storytelling, role-play, or educational activities, The Puppet Company‘s Micro-Monsters promise to be an instant hit with children of all ages (and adults), while also helping to develop communication and fine motor skills. There are seven unique personalities and adorable designs to collect – alone, or mixed and matched.

1 week ago | toyworldmag.co.uk | Gabriela Garcia |Gabriela García

The BTS 2025: New Rules of Youth Influence, Spend & Discovery reports from SuperAwesome have found that kids are deciding which school supplies they will bring into the new school year. SuperAwesome has shared the findings of a new global study, which delves into how Gen Alpha/Z influence spending, discovery and product choice across the critical back-to-school (BTS) shopping season.