Articles

  • Jul 19, 2024 | ibtimes.co.uk | Anastasia Stefanuk

    To navigate the world of mobile app development, one needs to make smart choices, especially when selecting the right programming language and development team. Swift has grown popular, though Objective-C remains a powerful and flexible language for iOS projects. This article will explain why hiring objective C developers for your next iOS project is essential.

  • Jun 9, 2024 | learn.g2.com | Patrick Campbell |Nupura Ughade |Lea LeBlanc |Anastasia Stefanuk

    Recurring revenue is the center of the subscription business universe - not just for your personal accounts on Netflix, Spotify, and Amazon but also for any software-as-a-service (SaaS). And the key metric that any subscription-based business keeps a keen eye on is monthly recurring revenue (MRR). What is monthly recurring revenue? Monthly recurring revenue, or MRR, is the predictable income a business earns each month from active subscriptions or ongoing services.

  • Sep 1, 2023 | learn.g2.com | Nupura Ughade |Anastasia Stefanuk |Lea LeBlanc |James Eisner

    Long-lasting customer relationships are vital to growing any business. For software as a service (SaaS) businesses, where customers subscribe to a service for a monthly or annual fee, retaining customers takes more than just timely payment reminders and closing support tickets. It needs continual and meaningful engagement with the customers. That's why customer success is a crucial function in SaaS.  One of the best ways to capture customer data is through customer success software.

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